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Vocabulaire pour l'IELTS Academic (Score 5) - Marketing

Ici, vous apprendrez quelques mots anglais liés au Marketing qui sont nécessaires pour l'examen académique IELTS de base.

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Vocabulary for IELTS Academic (Band 5)

the activity of providing services or products in exchange for money

commerce, business

commerce, business

Ex: He started a landscaping business after graduating from college .Il a lancé une **entreprise** de paysagisme après avoir obtenu son diplôme universitaire.

any movie, picture, note, etc. designed to promote products or services to the public

publicité

publicité

Ex: The government released an advertisement about the importance of vaccinations .Le gouvernement a publié une **publicité** sur l'importance des vaccinations.
budget
[nom]

the sum of money that is available to a person, an organization, etc. for a particular purpose and the plan according to which it will be spent

budget

budget

Ex: The project ran over budget, leading to cuts in other areas .Le projet a dépassé le **budget**, entraînant des réductions dans d'autres domaines.
client
[nom]

a person or organization that pays for the services of a company or recommendations of a professional

client, cliente

client, cliente

Ex: The therapist maintains strict confidentiality with each client's personal information .Le thérapeute maintient une stricte confidentialité avec les informations personnelles de chaque **client**.

the act of buying and selling goods and services, particularly between countries

commerce

commerce

Ex: The Department of Commerce released a report on the growth of e-commerce sales in the past year, highlighting significant trends in consumer behavior.Le Département du **Commerce** a publié un rapport sur la croissance des ventes en commerce électronique au cours de l'année dernière, mettant en évidence des tendances significatives dans le comportement des consommateurs.

someone who buys and uses services or goods

consommateur, consommatrice

consommateur, consommatrice

Ex: Online reviews play a significant role in helping consumers make informed choices .Les avis en ligne jouent un rôle important pour aider les **consommateurs** à faire des choix éclairés.

the process of supplying shops and other businesses with products to be sold

distribution

distribution

Ex: The distribution center was located near major highways to facilitate quick deliveries .Le centre de **distribution** était situé près des grandes autoroutes pour faciliter les livraisons rapides.

a company

enterprise

enterprise

Ex: The startup aims to disrupt the industry with its innovative enterprise solutions .La startup vise à perturber l'industrie avec ses solutions innovantes pour **entreprise**.

all of the activities, companies, and people that are involved in providing a service or producing goods

industrie

industrie

Ex: The food industry follows strict safety regulations .**L'industrie** alimentaire suit des réglementations de sécurité strictes.
market
[nom]

a public place where people buy and sell groceries

marché

marché

Ex: They visited the farmers ' market on Saturday mornings to buy fresh fruits and vegetables .Ils visitaient le **marché** des agriculteurs le samedi matin pour acheter des fruits et légumes frais.
sales
[nom]

the total amount of income a company, store, etc. makes from the sales of goods or services over a specific period of time

ventes

ventes

Ex: The sales figures indicate that the product has become a favorite among consumers .Les chiffres de **vente** indiquent que le produit est devenu un favori parmi les consommateurs.
trade
[nom]

the activity of exchanging goods or services

commerce

commerce

Ex: The Silk Road was an ancient network of trade routes connecting the East and West.

an official agreement between two or more sides that states what each of them has to do

contrat

contrat

Ex: The contract with the client includes deadlines for completing the project milestones .Le **contrat** avec le client comprend des délais pour la réalisation des étapes du projet.
product
[nom]

something that is created or grown for sale

produit

produit

Ex: The tech startup launched its flagship product at the trade show last month .La startup technologique a lancé son **produit** phare au salon professionnel le mois dernier.

an organized plan made to achieve a goal

stratégie

stratégie

Ex: The government introduced a strategy to reduce pollution .Le gouvernement a introduit une **stratégie** pour réduire la pollution.
bill
[nom]

a piece of printed paper that shows the amount of money a person has to pay for goods or services received

addition, note

addition, note

Ex: The bill included detailed charges for each item they ordered .La **facture** comprenait des détails des frais pour chaque article qu'ils ont commandé.
Vocabulaire pour l'IELTS Academic (Score 5)
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