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Vocabulaire pour l'IELTS Academic (Score 5) - Marketing

Ici, vous apprendrez quelques mots anglais liés au Marketing qui sont nécessaires pour l'examen académique IELTS de base.

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Vocabulary for IELTS Academic (Band 5)
business

the activity of providing services or products in exchange for money

commerce, business

commerce, business

Ex: Our family has a small restaurant business. 
advertisement

a public notice, image, video, or other message intended to promote a product, service, event, job, or similar offering

publicité

publicité

Ex: The company placed an advertisement in the local newspaper. 
budget
budget
[nom]

a specific amount of money set aside for a particular use

budget

budget

Ex: She saved part of her budget for emergencies. 
client
client
[nom]

a person or organization that pays for the services of a company or recommendations of a professional

client, cliente

client, cliente

Ex: The financial advisor meets regularly with clients to discuss investment strategies. 
commerce

the activity of buying and selling goods and services, especially on a large scale

commerce

commerce

Ex: The city became an important center of commerce. 
consumer

someone who buys and uses services or goods

consommateur, consommatrice

consommateur, consommatrice

Ex: The company conducts surveys to understand the needs and preferences of consumers. 
distribution

the process of supplying shops and other businesses with products to be sold

distribution

distribution

Ex: Efficient distribution is key to meeting customer demand in retail. 
enterprise

a company

enterprise

enterprise

Ex: She decided to start her own enterprise after gaining experience working for other companies. 
industry

all of the activities, companies, and people that are involved in providing a service or producing goods

industrie

industrie

Ex: She works in the automotive industry as a production manager. 
market
market
[nom]

a public place where people buy and sell groceries

marché

marché

Ex: They haggled with vendors at the street market to get the best price for clothing and accessories. 
sales
sales
[nom]

the total amount of income a company, store, etc. makes from the sales of goods or services over a specific period of time

ventes

ventes

Ex: She works in the sales department, where she is responsible for reaching out to potential clients. 
trade
trade
[nom]

the activity of exchanging goods or services

commerce

commerce

Ex: He works in international trade, focusing on import and export regulations. 
contract

an official agreement between two or more sides that states what each of them has to do

contrat

contrat

Ex: The company offered him a contract to work as a consultant for six months. 
product
product
[nom]

something that is created or grown for sale

produit

produit

Ex: The company introduced a new product line of organic skincare products. 
strategy

an organized plan made to achieve a goal

stratégie

stratégie

Ex: The coach discussed a new strategy before the match. 
bill
bill
[nom]

a piece of printed paper that shows the amount of money a person has to pay for goods or services received

addition, note

addition, note

Ex: The bill showed they had been charged for an extra drink. 
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