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Media e Comunicazione - Forme di media

Qui imparerai alcune parole inglesi relative alle diverse forme di media come "giornalismo", "mass media" e "pubblicità".

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Words Related to Media and Communication
digital media
[sostantivo]

any form of media content that is stored, transmitted, and accessed in digital format, encompassing various types of multimedia content such as text, images, audio, and video

media digitali, supporto digitale

media digitali, supporto digitale

Ex: Digital media has become an essential tool for businesses to reach a larger audience.
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online media
[sostantivo]

digital content, such as articles, videos, images, and audio, that is published and accessed through Internet-based platforms and websites

media online, contenuto digitale

media online, contenuto digitale

Ex: Online media has changed the way we consume entertainment.**I media online** hanno cambiato il modo in cui consumiamo intrattenimento.
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social media
[sostantivo]

websites and applications enabling users to share content and build communities on their smartphones, computers, etc.

social media

social media

Ex: They discussed the impact of social media on society .Hanno discusso l'impatto dei **social media** sulla società.
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streaming media
[sostantivo]

the real-time delivery of audio and video content over the Internet, allowing users to access and enjoy the content without the need for downloading

media in streaming, streaming multimediale

media in streaming, streaming multimediale

Ex: Streaming media has made it easy to find almost any song or movie within seconds .
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broadcast media
[sostantivo]

the distribution of audio and video content, such as television and radio programs, to a wide audience through over-the-air transmission or cable or satellite networks, providing mass communication and entertainment

mezzi di trasmissione, mezzi audiovisivi

mezzi di trasmissione, mezzi audiovisivi

Ex: The rise of online platforms is changing how broadcast media operates .
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print media
[sostantivo]

the traditional form of mass communication, such as newspapers, magazines, books, and other printed materials, that convey information and entertainment through ink and paper

stampa, mezzi stampati

stampa, mezzi stampati

Ex: Some people argue that print media is more reliable than online sources .Alcune persone sostengono che i **media stampati** siano più affidabili delle fonti online.
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mainstream media
[sostantivo]

the collective body of established and widely recognized media outlets that cater to a broad audience, shaping public opinion and providing news, information, and entertainment within the boundaries of conventional norms

media mainstream, mezzi di comunicazione tradizionali

media mainstream, mezzi di comunicazione tradizionali

Ex: The coverage of the election by mainstream media seemed to focus on drama rather than policy .
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alternative media
[sostantivo]

different sources of information and communication that offer alternative views, question what is commonly believed, and focus on voices not usually heard in mainstream media

media alternativi, stampa alternativa

media alternativi, stampa alternativa

Ex: Many people turn to alternative media to get news from sources that are not influenced by large corporations .
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state media
[sostantivo]

media outlets, such as television stations, radio stations, newspapers, or online platforms, that are owned, controlled, or heavily influenced by the government or state authorities

media statali, media pubblici

media statali, media pubblici

Ex: Journalists working for state media are often expected to align with government policies .
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mass media
[sostantivo]

widespread forms of communication, including TV, radio, newspapers, magazines, and the Internet, that reach a large audience with news, information, and entertainment

mezzi di comunicazione di massa, mass media

mezzi di comunicazione di massa, mass media

Ex: Advertisers use mass media to promote their products to as many people as possible .Gli inserzionisti utilizzano i **mass media** per promuovere i loro prodotti al maggior numero di persone possibile.
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interactive media
[sostantivo]

digital content or platforms that enable active user participation and engagement through interactive features and two-way communication

media interattivi, contenuti interattivi

media interattivi, contenuti interattivi

Ex: Video games are a popular form of interactive media where players can make decisions that affect the outcome .I videogiochi sono una forma popolare di **media interattivi** in cui i giocatori possono prendere decisioni che influenzano il risultato.
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outdoor media
[sostantivo]

advertisements or promotional messages displayed in public spaces, such as billboards and digital screens, targeting audiences outside of their homes or workplaces

media esterni, pubblicità esterna

media esterni, pubblicità esterna

Ex: The new movie was advertised on outdoor media, with giant billboards all over the city .
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advertising
[sostantivo]

the activity or profession of making commercial announcements to promote a product or service

pubblicità

pubblicità

Ex: Many businesses rely on targeted advertising to increase sales.Molte aziende si affidano alla **pubblicità** mirata per aumentare le vendite.
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journalism
[sostantivo]

the profession of collecting and editing pieces of news and articles either to be published in a newspaper, magazine, etc. or broadcast

giornalismo

giornalismo

Ex: He pursued a career in journalism after graduating from college .Ha intrapreso una carriera nel **giornalismo** dopo essersi laureato all'università.
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