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Média a Komunikace - Formy médií

Zde se naučíte některá anglická slova související s různými formami médií, jako je "žurnalistika", "masmédia" a "reklama".

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Words Related to Media and Communication
digital media
[Podstatné jméno]

any form of media content that is stored, transmitted, and accessed in digital format, encompassing various types of multimedia content such as text, images, audio, and video

digitální média, digitální nosič

digitální média, digitální nosič

Ex: Digital media has become an essential tool for businesses to reach a larger audience.
online media
[Podstatné jméno]

digital content, such as articles, videos, images, and audio, that is published and accessed through Internet-based platforms and websites

online média, digitální obsah

online média, digitální obsah

Ex: Online media has changed the way we consume entertainment.**Online média** změnila způsob, jakým konzumujeme zábavu.
social media
[Podstatné jméno]

websites and applications enabling users to share content and build communities on their smartphones, computers, etc.

sociální média, sociální sítě

sociální média, sociální sítě

Ex: They discussed the impact of social media on society .Diskutovali o dopadu **sociálních sítí** na společnost.
streaming media
[Podstatné jméno]

the real-time delivery of audio and video content over the Internet, allowing users to access and enjoy the content without the need for downloading

streamovací média, médiové streamování

streamovací média, médiové streamování

Ex: Streaming media has made it easy to find almost any song or movie within seconds .
broadcast media
[Podstatné jméno]

the distribution of audio and video content, such as television and radio programs, to a wide audience through over-the-air transmission or cable or satellite networks, providing mass communication and entertainment

vysílací média, audiovizuální média

vysílací média, audiovizuální média

Ex: The rise of online platforms is changing how broadcast media operates .
print media
[Podstatné jméno]

the traditional form of mass communication, such as newspapers, magazines, books, and other printed materials, that convey information and entertainment through ink and paper

tištěná média, tisk

tištěná média, tisk

Ex: Some people argue that print media is more reliable than online sources .Někteří lidé tvrdí, že **tištěná média** jsou spolehlivější než online zdroje.
mainstream media
[Podstatné jméno]

the collective body of established and widely recognized media outlets that cater to a broad audience, shaping public opinion and providing news, information, and entertainment within the boundaries of conventional norms

mainstreamová média, tradiční média

mainstreamová média, tradiční média

Ex: The coverage of the election by mainstream media seemed to focus on drama rather than policy .
alternative media
[Podstatné jméno]

different sources of information and communication that offer alternative views, question what is commonly believed, and focus on voices not usually heard in mainstream media

alternativní média, alternativní tisk

alternativní média, alternativní tisk

Ex: Many people turn to alternative media to get news from sources that are not influenced by large corporations .
state media
[Podstatné jméno]

media outlets, such as television stations, radio stations, newspapers, or online platforms, that are owned, controlled, or heavily influenced by the government or state authorities

státní média, veřejná média

státní média, veřejná média

Ex: Journalists working for state media are often expected to align with government policies .
mass media
[Podstatné jméno]

widespread forms of communication, including TV, radio, newspapers, magazines, and the Internet, that reach a large audience with news, information, and entertainment

masmédia, média

masmédia, média

Ex: Advertisers use mass media to promote their products to as many people as possible .Inzerenti využívají **masmédia** k propagaci svých produktů co největšímu počtu lidí.
interactive media
[Podstatné jméno]

digital content or platforms that enable active user participation and engagement through interactive features and two-way communication

interaktivní média, interaktivní obsah

interaktivní média, interaktivní obsah

Ex: Video games are a popular form of interactive media where players can make decisions that affect the outcome .Videohry jsou populární formou **interaktivních médií**, kde hráči mohou dělat rozhodnutí, která ovlivňují výsledek.
outdoor media
[Podstatné jméno]

advertisements or promotional messages displayed in public spaces, such as billboards and digital screens, targeting audiences outside of their homes or workplaces

venkovní média, venkovní reklama

venkovní média, venkovní reklama

Ex: The new movie was advertised on outdoor media, with giant billboards all over the city .
advertising
[Podstatné jméno]

the activity or profession of making commercial announcements to promote a product or service

reklama, oznámení

reklama, oznámení

Ex: Many businesses rely on targeted advertising to increase sales.Mnoho podniků spoléhá na cílenou **reklamu**, aby zvýšilo prodej.
journalism
[Podstatné jméno]

the profession of collecting and editing pieces of news and articles either to be published in a newspaper, magazine, etc. or broadcast

žurnalistika

žurnalistika

Ex: He pursued a career in journalism after graduating from college .Po absolvování vysoké školy se vydal na dráhu **žurnalistiky**.
Média a Komunikace
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