Media and Communication - Forms of Media

Here you will learn some English words related to the different forms of media such as "journalism", "mass media", and "advertising".

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Media and Communication

any form of media content that is stored, transmitted, and accessed in digital format, encompassing various types of multimedia content such as text, images, audio, and video

Ex: Teachers often incorporate digital media into their lessons to make learning more interactive .

digital content, such as articles, videos, images, and audio, that is published and accessed through Internet-based platforms and websites

Ex: The rise of online media has changed the way people consume entertainment .

websites and applications enabling users to share content and build communities on their smartphones, computers, etc.

Ex: They shared photos and updates on social media during their trip .

the real-time delivery of audio and video content over the Internet, allowing users to access and enjoy the content without the need for downloading

Ex: The streaming media service froze during the live broadcast of the game .

the distribution of audio and video content, such as television and radio programs, to a wide audience through over-the-air transmission or cable or satellite networks, providing mass communication and entertainment

Ex: Broadcast media is essential for spreading information during emergencies .

the traditional form of mass communication, such as newspapers, magazines, books, and other printed materials, that convey information and entertainment through ink and paper

Ex: The company decided to advertise its new product in print media and on social media .

the collective body of established and widely recognized media outlets that cater to a broad audience, shaping public opinion and providing news, information, and entertainment within the boundaries of conventional norms

Ex: The influence of mainstream media can shape how people view important issues .

different sources of information and communication that offer alternative views, question what is commonly believed, and focus on voices not usually heard in mainstream media

Ex: Alternative media can be a great way to learn about topics that the mainstream news might not cover in depth .

media outlets, such as television stations, radio stations, newspapers, or online platforms, that are owned, controlled, or heavily influenced by the government or state authorities

Ex: State media often reflect the viewpoints of the ruling political party .

widespread forms of communication, including TV, radio, newspapers, magazines, and the Internet, that reach a large audience with news, information, and entertainment

Ex: The rise of social media has changed how mass media reaches people .

digital content or platforms that enable active user participation and engagement through interactive features and two-way communication

Ex: Interactive media makes online quizzes more enjoyable , as you can instantly see your results after completing them .

advertisements or promotional messages displayed in public spaces, such as billboards and digital screens, targeting audiences outside of their homes or workplaces

Ex: Companies often use outdoor media to promote their brand during peak shopping seasons .

the activity or profession of making commercial announcements to promote a product or service

Ex: Without effective advertising , new products struggle to gain recognition .

the profession of collecting and editing pieces of news and articles either to be published in a newspaper, magazine, etc. or broadcast

Ex: The course covers various aspects of journalism , including writing and ethics .