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媒体和通信 - 媒体形式

在这里,你将学习一些与不同形式的媒体相关的英语单词,如“新闻业”、“大众媒体”和“广告”。

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Words Related to Media and Communication
digital media

any form of media content that is stored, transmitted, and accessed in digital format, encompassing various types of multimedia content such as text, images, audio, and video

数字媒体, 数字媒介

数字媒体, 数字媒介

Ex: Many people use digital media to stay connected with friends and family online. 

许多人使用数字媒体来在线与朋友和家人保持联系。

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online media
online media
[名词]

digital content, such as articles, videos, images, and audio, that is published and accessed through Internet-based platforms and websites

在线媒体, 数字内容

在线媒体, 数字内容

Ex: Many businesses now use online media to advertise their products and services. 

许多企业现在使用在线媒体来宣传他们的产品和服务。

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social media
social media
[名词]

websites and applications enabling users to share content and build communities on their smartphones, computers, etc.

社交媒体, 社交网络

社交媒体, 社交网络

Ex: He used social media to promote his new business. 

他利用社交媒体来推广他的新业务。

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streaming media

the real-time delivery of audio and video content over the Internet, allowing users to access and enjoy the content without the need for downloading

流媒体, 流式媒体

流媒体, 流式媒体

Ex: She listens to music all day long using a streaming media app on her phone. 

她使用手机上的流媒体应用程序整天听音乐。

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broadcast media

the distribution of audio and video content, such as television and radio programs, to a wide audience through over-the-air transmission or cable or satellite networks, providing mass communication and entertainment

广播媒体, 视听媒体

广播媒体, 视听媒体

Ex: Broadcast media has a powerful influence on public opinion. 

广播媒体对公众舆论有着强大的影响力。

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print media
print media
[名词]

the traditional form of mass communication, such as newspapers, magazines, books, and other printed materials, that convey information and entertainment through ink and paper

印刷媒体, 平面媒体

印刷媒体, 平面媒体

Ex: Many people still prefer print media for getting in-depth articles and features. 

许多人仍然更喜欢印刷媒体来获取深入的文章和专题报道。

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mainstream media

the collective body of established and widely recognized media outlets that cater to a broad audience, shaping public opinion and providing news, information, and entertainment within the boundaries of conventional norms

主流媒体, 传统媒体

主流媒体, 传统媒体

Ex: The mainstream media has been criticized for focusing too much on celebrity gossip. 

主流媒体因过于关注名人八卦而受到批评。

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alternative media

different sources of information and communication that offer alternative views, question what is commonly believed, and focus on voices not usually heard in mainstream media

另类媒体, 另类新闻

另类媒体, 另类新闻

Ex: Alternative media often provides a space for marginalized communities to express themselves outside of traditional media channels. 

另类媒体通常为边缘化群体在传统媒体渠道之外表达自己提供一个空间。

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state media
state media
[名词]

media outlets, such as television stations, radio stations, newspapers, or online platforms, that are owned, controlled, or heavily influenced by the government or state authorities

国家媒体, 公共媒体

国家媒体, 公共媒体

Ex: The government's announcements were covered extensively by the state media. 

政府的公告被国家媒体广泛报道。

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mass media
mass media
[名词]

widespread forms of communication, including TV, radio, newspapers, magazines, and the Internet, that reach a large audience with news, information, and entertainment

大众传媒, 媒体

大众传媒, 媒体

Ex: Mass media plays a big role in shaping how people view world events. 

大众媒体在塑造人们如何看待世界事件方面发挥着重要作用。

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interactive media

digital content or platforms that enable active user participation and engagement through interactive features and two-way communication

互动媒体, 互动内容

互动媒体, 互动内容

Ex: The app uses interactive media to guide users through step-by-step instructions for cooking a meal. 

该应用程序使用交互式媒体通过逐步指导来引导用户烹饪餐点。

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outdoor media

advertisements or promotional messages displayed in public spaces, such as billboards and digital screens, targeting audiences outside of their homes or workplaces

户外媒体, 户外广告

户外媒体, 户外广告

Ex: The city council put up outdoor media to inform the public about the new recycling program. 

市议会设置了户外媒体来告知公众新的回收计划。

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advertising
advertising
[名词]

the activity or profession of making commercial announcements to promote a product or service

广告, 宣传

广告, 宣传

Ex: The company invests millions in digital advertising each year. 

该公司每年在数字广告上投资数百万。

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journalism
journalism
[名词]

the profession of collecting and editing pieces of news and articles either to be published in a newspaper, magazine, etc. or broadcast

新闻业

新闻业

Ex: She studied journalism to become a reporter. 

她学习了新闻学以成为一名记者。

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