Akademický IELTS (Pásmo 6-7) - Marketing

a symbol or design used to represent a company or organization

logo, symbol

unwanted or irrelevant online advertisements sent to many people

spam, nevyžádaná pošta

the systematic analysis of data or statistics to gain insights or inform decision-making

analýza, analitika

the general process of purchasing or selling something

transakce, obchod

a situation in which one organization or entity exclusively controls the production, distribution, or trade of a product or service, making other rivals unable to compete

monopol, situace monopolu

the act of supporting or financing an individual, group, event, or activity, typically in exchange for advertising, promotion, or recognition

sponzoring, podpora

the process or activity of selling goods in large quantities to businesses at a lower price

velkoobchod, wholesale

an individual or group with an interest in the success of an organization, project, or initiative

zájemce, stakeholder

a detailed list or record of all the items or goods in stock or on hand within a particular location, organization, or system

inventář, zásoby

an event where companies showcase their products and services to potential customers, partners, and industry professionals

obchodní veletrh, výstava

to make a new product or provide a new service and introduce it to the public

uvést, spustit

a permission granted to a person or group by a government or company that enables them to sell their services or products in a specific area

franšíza, koncese

to promote or advertise something, typically in a sustained and organized way

kampaňovat, propagovat