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Slovní zásoba pro IELTS Academic (Skóre 6-7) - Marketing

Zde se naučíte některá anglická slova související s marketingem, která jsou nezbytná pro zkoušku Academic IELTS.

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Vocabulary for Academic IELTS (6-7)
logo
[Podstatné jméno]

a symbol or design used to represent a company or organization

logo, značka

logo, značka

spam
[Podstatné jméno]

unwanted or irrelevant online advertisements sent to many people

spam, nevyžádaná pošta

spam, nevyžádaná pošta

transaction
[Podstatné jméno]

the general process of purchasing or selling something

transakce, obchodní operace

transakce, obchodní operace

monopoly
[Podstatné jméno]

a situation in which one organization or entity exclusively controls the production, distribution, or trade of a product or service, making other rivals unable to compete

monopol, výsadní postavení

monopol, výsadní postavení

Ex: The pharmaceutical firm held monopoly on the production of the lifesaving drug , leading to high prices for consumers .
sponsorship
[Podstatné jméno]

the act of supporting or financing an individual, group, event, or activity, typically in exchange for advertising, promotion, or recognition

sponzoring, podpora

sponzoring, podpora

wholesale
[Podstatné jméno]

the process or activity of selling goods in large quantities to businesses at a lower price

velkoobchod, hromadný prodej

velkoobchod, hromadný prodej

inventory
[Podstatné jméno]

a detailed list or record of all the items or goods in stock or on hand within a particular location, organization, or system

inventář, seznam zásob

inventář, seznam zásob

to launch
[sloveso]

to make a new product or provide a new service and introduce it to the public

uvést, spustit

uvést, spustit

franchise
[Podstatné jméno]

a permission granted to a person or group by a government or company that enables them to sell their services or products in a specific area

franšíza, licence

franšíza, licence

to campaign
[sloveso]

to promote or advertise something, typically in a sustained and organized way

propagovat, kampaňovat

propagovat, kampaňovat

Ex: The marketing team campaigning the new product through various platforms .
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