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Ordförråd för IELTS Academic (Poäng 6-7) - Marketing

Här kommer du att lära dig några engelska ord relaterade till Marknadsföring som är nödvändiga för det akademiska IELTS-provet.

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Vocabulary for Academic IELTS (6-7)
logo
logo
[Substantiv]

a symbol or design used to represent a company or organization

logo, emblem

logo, emblem

Ex: The company's new logo features a bold design with vibrant colors that stand out. 
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spam
spam
[Substantiv]

unwanted or irrelevant online advertisements sent to many people

skräppost, spam

skräppost, spam

Ex: The email filter automatically detects and removes spam from my inbox. 
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analytics
analytics
[Substantiv]

the systematic analysis of data or statistics to gain insights or inform decision-making

analys, dataanalys

analys, dataanalys

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transaction
transaction
[Substantiv]

the general process of purchasing or selling something

transaktion, operation

transaktion, operation

Ex: The transaction of his public duties requires careful planning and execution. 
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monopoly
monopoly
[Substantiv]

a situation in which one organization or entity exclusively controls the production, distribution, or trade of a product or service, making other rivals unable to compete

monopol, företagsmonopol

monopol, företagsmonopol

Ex: Many indie bookstores face challenges in a landscape dominated by the monopoly of major online retailers. 
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sponsorship
sponsorship
[Substantiv]

the act of supporting or financing an individual, group, event, or activity, typically in exchange for advertising, promotion, or recognition

sponsring, stöd

sponsring, stöd

Ex: The sports team secured sponsorship from a local business to fund their uniforms and equipment. 
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wholesale
wholesale
[Substantiv]

the process or activity of selling goods in large quantities to businesses at a lower price

partihandel, parti

partihandel, parti

Ex: The store buys its products at wholesale to save on costs. 
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stakeholder
stakeholder
[Substantiv]

an individual or group with an interest in the success of an organization, project, or initiative

intressent, stakeholder

intressent, stakeholder

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inventory
inventory
[Substantiv]

a detailed list or record of all the items or goods in stock or on hand within a particular location, organization, or system

inventarie, lager

inventarie, lager

Ex: The warehouse manager conducted a monthly inventory count to track stock levels. 
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trade fair
trade fair
[Substantiv]

an event where companies showcase their products and services to potential customers, partners, and industry professionals

handelsmässa, professionell mässa

handelsmässa, professionell mässa

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to launch
to launch
[Verb]

to make a new product or provide a new service and introduce it to the public

lansera, introducera

lansera, introducera

Ex: The company will launch its new smartphone next week. 
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franchise
franchise
[Substantiv]

a commercial enterprise that functions under an agreement, using the branding, systems, and products of an established company

franchise, koncession

franchise, koncession

Ex: He opened a franchise of a well-known pizza chain downtown. 
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to campaign

to promote or advertise something, typically in a sustained and organized way

kampanja, marknadsföra

kampanja, marknadsföra

Ex: The company decided to campaign its new product through various marketing channels. 
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