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Vocabulario para IELTS Academic (Puntuación 6-7) - Marketing

Aquí, aprenderás algunas palabras en inglés relacionadas con el Marketing que son necesarias para el examen académico IELTS.

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Vocabulary for Academic IELTS (6-7)
logo
logo
[Sustantivo]

a symbol or design used to represent a company or organization

logo, emblema

logo, emblema

Ex: The company's new logo features a bold design with vibrant colors that stand out. 
spam
spam
[Sustantivo]

unwanted or irrelevant online advertisements sent to many people

spam, correo basura

spam, correo basura

Ex: The email filter automatically detects and removes spam from my inbox. 
analytics
analytics
[Sustantivo]

the systematic analysis of data or statistics to gain insights or inform decision-making

analítica, análisis de datos

analítica, análisis de datos

transaction
transaction
[Sustantivo]

the general process of purchasing or selling something

transacción

transacción

Ex: The transaction of his public duties requires careful planning and execution. 
monopoly
monopoly
[Sustantivo]

a situation in which one organization or entity exclusively controls the production, distribution, or trade of a product or service, making other rivals unable to compete

monopolio

monopolio

Ex: Many indie bookstores face challenges in a landscape dominated by the monopoly of major online retailers. 
sponsorship
sponsorship
[Sustantivo]

the act of supporting or financing an individual, group, event, or activity, typically in exchange for advertising, promotion, or recognition

patrocinio, auspicio

patrocinio, auspicio

Ex: The sports team secured sponsorship from a local business to fund their uniforms and equipment. 
wholesale
wholesale
[Sustantivo]

the process or activity of selling goods in large quantities to businesses at a lower price

mayoreo

mayoreo

Ex: The store buys its products at wholesale to save on costs. 
stakeholder
stakeholder
[Sustantivo]

an individual or group with an interest in the success of an organization, project, or initiative

parte interesada, interesado

parte interesada, interesado

inventory
inventory
[Sustantivo]

a detailed list or record of all the items or goods in stock or on hand within a particular location, organization, or system

inventario, existencias

inventario, existencias

Ex: The warehouse manager conducted a monthly inventory count to track stock levels. 
trade fair
trade fair
[Sustantivo]

an event where companies showcase their products and services to potential customers, partners, and industry professionals

feria comercial, salón profesional

feria comercial, salón profesional

to launch
to launch
[Verbo]

to make a new product or provide a new service and introduce it to the public

lanzar

lanzar

Ex: The company will launch its new smartphone next week. 
franchise
franchise
[Sustantivo]

a commercial enterprise that functions under an agreement, using the branding, systems, and products of an established company

franquicia

franquicia

Ex: He opened a franchise of a well-known pizza chain downtown. 
to campaign

to promote or advertise something, typically in a sustained and organized way

hacer campaña, promocionar

hacer campaña, promocionar

Ex: The company decided to campaign its new product through various marketing channels. 
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