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Vocabulario para IELTS Academic (Puntuación 6-7) - Marketing

Aquí, aprenderás algunas palabras en inglés relacionadas con el Marketing que son necesarias para el examen académico IELTS.

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Vocabulary for Academic IELTS (6-7)
logo
[Sustantivo]

a symbol or design used to represent a company or organization

logo, emblema

logo, emblema

Ex: They printed the logo on all their marketing materials to make sure people noticed it .
spam
[Sustantivo]

unwanted or irrelevant online advertisements sent to many people

spam, correo basura

spam, correo basura

Ex: Avoid clicking on attachments from unknown sources to minimize exposure to spam.
analytics
[Sustantivo]

the systematic analysis of data or statistics to gain insights or inform decision-making

analítica, análisis de datos

analítica, análisis de datos

transaction
[Sustantivo]

the general process of purchasing or selling something

transacción

transacción

Ex: Automating the transaction of routine tasks can significantly improve efficiency .Automatizar la **transacción** de tareas rutinarias puede mejorar significativamente la eficiencia.
monopoly
[Sustantivo]

a situation in which one organization or entity exclusively controls the production, distribution, or trade of a product or service, making other rivals unable to compete

monopolio

monopolio

Ex: The pharmaceutical firm held a monopoly on the production of the lifesaving drug , leading to high prices for consumers .La empresa farmacéutica tenía un **monopolio** en la producción del medicamento que salva vidas, lo que llevó a precios altos para los consumidores.
sponsorship
[Sustantivo]

the act of supporting or financing an individual, group, event, or activity, typically in exchange for advertising, promotion, or recognition

patrocinio, auspicio

patrocinio, auspicio

Ex: The marathon event offered sponsorship packages for businesses to gain exposure to participants and spectators .El evento de maratón ofrecía paquetes de **patrocinio** para que las empresas obtuvieran exposición ante participantes y espectadores.
wholesale
[Sustantivo]

the process or activity of selling goods in large quantities to businesses at a lower price

mayoreo

mayoreo

Ex: Wholesale allows small businesses to purchase products at a reduced price.El **mayoreo** permite a las pequeñas empresas comprar productos a un precio reducido.
stakeholder
[Sustantivo]

an individual or group with an interest in the success of an organization, project, or initiative

parte interesada, interesado

parte interesada, interesado

inventory
[Sustantivo]

a detailed list or record of all the items or goods in stock or on hand within a particular location, organization, or system

inventario, existencias

inventario, existencias

Ex: The construction company kept a meticulous inventory of tools and equipment to ensure availability for projects .La empresa de construcción mantuvo un **inventario** meticuloso de herramientas y equipos para garantizar su disponibilidad en los proyectos.
trade fair
[Sustantivo]

an event where companies showcase their products and services to potential customers, partners, and industry professionals

feria comercial, salón profesional

feria comercial, salón profesional

to launch
[Verbo]

to make a new product or provide a new service and introduce it to the public

lanzar

lanzar

Ex: The team worked hard to launch the website ahead of schedule .El equipo trabajó duro para **lanzar** el sitio web antes de lo previsto.
franchise
[Sustantivo]

a permission granted to a person or group by a government or company that enables them to sell their services or products in a specific area

franquicia

franquicia

Ex: The franchise agreement outlined the terms and conditions for operating the business under the brand name .El acuerdo de **franquicia** estableció los términos y condiciones para operar el negocio bajo el nombre de la marca.

to promote or advertise something, typically in a sustained and organized way

hacer campaña, promocionar

hacer campaña, promocionar

Ex: The marketing team is campaigning the new product through various platforms .El equipo de marketing está haciendo **campaña** para el nuevo producto a través de varias plataformas.
Vocabulario para IELTS Academic (Puntuación 6-7)
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