Médias et communication - Publicité extérieure
Ici, vous apprendrez quelques mots anglais liés à la publicité extérieure, tels que « blimp », « banner » et « broadsheet ».
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a type of advertising sign consisting of two boards, worn one on the front and one on the back of a person, often used to promote a business or event
panneau sandwich
a type of portable advertising sign, typically made of wood or metal, that is hinged at the top and can be folded to resemble the letter "A," and often used to promote a business or event
panneau publicitaire
a small, often sexually suggestive advertisement card, typically found in telephone boxes and public toilets in some cities, used to promote the services of prostitutes or escort agencies
carte de publicité sexuelle
a person who carries or wears advertising materials, often in the form of a sign or costume, to promote a business or product
panneau humain
any kind of visual graphic display intended to convey information to an audience, typically used for advertising, wayfinding, or identification purposes
signalétique
a long piece of cloth with a design or message, which is hung in public places, typically used to represent something at events
banderole
a small piece of paper that has information about something being advertised, usually printed in color and handed out to people by hand
tract
a large printed picture or notice, typically used for advertising or decoration
affiche
a type of advertizement printed on a large piece of paper
grande affiche
a type of outdoor advertising material that is affixed to a sidewalk or other paved surface to convey a message or promote a product or servic
décalque de trottoir
a type of non-rigid airship characterized by its elongated shape, buoyancy provided by gas-filled chambers, and the absence of a rigid internal framework
dirigeable
a large banner or sign displayed on a street pole or lamppost for outdoor advertising or event promotion
bannière de lampadaire
a large electronic display used for presenting video content, advertisements, or visual information in public spaces or venues
panneau vidéo
a type of outdoor advertising that involves displaying advertisements or messages on a moving vehicle
panneau d'affichage mobile
a form of advertising that involves covering vehicles with vinyl graphics or decals featuring promotional messages, logos, or designs
publicité sur véhicule
advertisements or promotional messages placed on various modes of public transportation, such as buses, trains, subway stations, or trams
publicité dans les transports
a fabric or vinyl banner displayed on a pole or mast to promote events, businesses, or organizations in outdoor spaces
drapeau
a large outdoor advertising display that covers an entire wall or building façade with eye-catching graphics or messages
mural publicitaire
a promotional or advertising display located near the checkout counter or point of purchase in a retail store or establishment
affichage au point de vente
the use of large inflatable structures, such as balloons, inflatable characters, or custom shapes, for promotional or advertising purposes
publicité gonflable
a form of advertising or message display that involves using a small airplane to write words or draw images in the sky using smoke
écriture dans le ciel