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Media și Comunicare - Publicitate în aer liber

Aici vei învăța câteva cuvinte în engleză legate de publicitatea în afara casei, cum ar fi "dirijabil", "banner" și "pliant".

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Words Related to Media and Communication
sandwich board
[substantiv]

a type of advertising sign consisting of two boards, worn one on the front and one on the back of a person, often used to promote a business or event

panou sandwich, panou publicitar portabil

panou sandwich, panou publicitar portabil

Ex: The sandwich board outside the bookstore had a quote from a famous author .
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A-board
[substantiv]

a type of portable advertising sign, typically made of wood or metal, that is hinged at the top and can be folded to resemble the letter "A," and often used to promote a business or event

panou în formă de A, panou publicitar pliabil

panou în formă de A, panou publicitar pliabil

Ex: The A-board was covered in colorful signs promoting the weekend sale .
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tart card
[substantiv]

a small, often sexually suggestive advertisement card, typically found in telephone boxes and public toilets in some cities, used to promote the services of prostitutes or escort agencies

card de prostituată, anunț provocator

card de prostituată, anunț provocator

Ex: The area near the nightclub was littered with tart cards, making the place seem unwelcoming .
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human billboard
[substantiv]

a person who carries or wears advertising materials, often in the form of a sign or costume, to promote a business or product

panou publicitar uman, om-reclamă

panou publicitar uman, om-reclamă

Ex: Some companies use human billboards to grab attention in crowded places like sports events or concerts .
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signage
[substantiv]

any kind of visual graphic display intended to convey information to an audience, typically used for advertising, wayfinding, or identification purposes

semnalizare, panou

semnalizare, panou

Ex: The company invested in new signage to attract more customers .Compania a investit în noi **semne** pentru a atrage mai mulți clienți.
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banner
[substantiv]

a long piece of cloth with a design or message, which is hung in public places, typically used to represent something at events

banner, pancartă

banner, pancartă

Ex: The stadium was adorned with banners of the competing teams for the championship game .Stadionul era împodobit cu **bannere** ale echipelor concurente pentru meciul de campionat.
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flyer
[substantiv]

a small piece of paper that has information about something being advertised, usually printed in color and handed out to people by hand

pliant, flyer

pliant, flyer

Ex: She read a flyer about language courses .A citit un **pliant** despre cursurile de limbi străine.
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poster
[substantiv]

a large printed picture or notice, typically used for advertising or decoration

afis, poster

afis, poster

Ex: The school principal announced a contest for students to design a poster promoting kindness , with the winning entry to be displayed in the hallways .Directorul școlii a anunțat un concurs pentru elevi să proiecteze un **poster** care promovează bunătatea, intrarea câștigătoare urmând să fie afișată în holuri.
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broadsheet
[substantiv]

a type of advertisement printed on a large piece of paper

un tip de anunț tipărit pe o foaie mare de hârtie, afis publicitar

un tip de anunț tipărit pe o foaie mare de hârtie, afis publicitar

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sidewalk decal
[substantiv]

a type of outdoor advertising material that is affixed to a sidewalk or other paved surface to convey a message or promote a product or service

Ex: The sidewalk decal reminded pedestrians of the upcoming street fair.
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blimp
[substantiv]

a type of non-rigid airship characterized by its elongated shape, buoyancy provided by gas-filled chambers, and the absence of a rigid internal framework

dirijabil, balon cu gaz

dirijabil, balon cu gaz

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street pole banner
[substantiv]

a large banner or sign displayed on a street pole or lamppost for outdoor advertising or event promotion

banner de stâlp de stradă, panou de stâlp de stradă

banner de stâlp de stradă, panou de stâlp de stradă

Ex: The street pole banners along the main road were filled with colorful designs promoting local businesses .**Bannerele de stâlpi de stradă** de-a lungul drumului principal erau pline de designuri colorate care promovau afacerile locale.
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video board
[substantiv]

a large electronic display used for presenting video content, advertisements, or visual information in public spaces or venues

ecran video, panou video

ecran video, panou video

Ex: The video board in the sports arena showed the score and team stats throughout the match .
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mobile billboard
[substantiv]

a type of outdoor advertising that involves displaying advertisements or messages on a moving vehicle

panou publicitar mobil, publicitate pe vehicule

panou publicitar mobil, publicitate pe vehicule

Ex: They rented a mobile billboard to promote their grand opening event in different neighborhoods .Au închiriat un **banner mobil** pentru a-și promova evenimentul de deschidere în diferite cartiere.
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wrap advertising
[substantiv]

a form of advertising that involves covering vehicles with vinyl graphics or decals featuring promotional messages, logos, or designs

publicitate prin învelire, publicitate vehicul

publicitate prin învelire, publicitate vehicul

Ex: Wrap advertising can be a cost-effective solution for small businesses to get noticed in busy areas .**Publicitatea prin învelire** poate fi o soluție rentabilă pentru întreprinderile mici pentru a fi observate în zone aglomerate.
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advertisements or promotional messages placed on various modes of public transportation, such as buses, trains, subway stations, or trams

publicitate de tranzit, publicitate pe transportul public

publicitate de tranzit, publicitate pe transportul public

Ex: The brand used transit advertising to promote their latest products on subway cars during rush hour .
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flag
[substantiv]

a fabric or vinyl banner displayed on a pole or mast to promote events, businesses, or organizations in outdoor spaces

steag, pavilion

steag, pavilion

Ex: The event organizers placed flags around the park to guide attendees .
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wallscape
[substantiv]

a large outdoor advertising display that covers an entire wall or building façade with eye-catching graphics or messages

wallscape, afiș publicitar exterior mare

wallscape, afiș publicitar exterior mare

Ex: The marketing team designed a vibrant wallscape to attract tourists to the new museum .
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a promotional or advertising display located near the checkout counter or point of purchase in a retail store or establishment

afișaj la punctul de vânzare, display promoțional

afișaj la punctul de vânzare, display promoțional

Ex: They added a point-of-sale display showcasing new phone accessories right by the checkout .
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the use of large inflatable structures, such as balloons, inflatable characters, or custom shapes, for promotional or advertising purposes

publicitate umflată, publicitate cu structuri umflabile

publicitate umflată, publicitate cu structuri umflabile

Ex: The inflatable advertising display at the car dealership was hard to miss as we drove by .Afișajul publicitar **inflabil** la dealerul auto era greu de ratat în timp ce treceam.
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skywriting
[substantiv]

a form of advertising or message display that involves using a small airplane to write words or draw images in the sky using smoke

scriere pe cer, publicitate aeriană

scriere pe cer, publicitate aeriană

Ex: Skywriting has become a popular way for businesses to advertise their services at outdoor events.
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