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雅思词汇(综合) - 商业

在这里,你将学习一些关于商业的英语单词,如“消费者”、“工会”、“谈判”等,这些都是雅思考试所需要的。

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Words for General IELTS
brand
brand
[名词]

the name that a particular product or service is identified with

品牌, 商标名称

品牌, 商标名称

Ex: Building a reputable brand takes years of consistent effort and delivering on promises to customers. 
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campaign
campaign
[名词]

a series of organized activities that are intended to achieve a particular goal

运动

运动

Ex: The vaccination campaign was successful in reaching vulnerable populations and preventing the spread of disease. 
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client
client
[名词]

a person or organization that pays for the services of a company or recommendations of a professional

客户, 委托人

客户, 委托人

Ex: The therapist maintains strict confidentiality with each client's personal information. 
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to compete
to compete
[动词]

to join in a contest or game

竞争, 参加

竞争, 参加

Ex: The two teams will compete in the finals tomorrow. 
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competitor
competitor
[名词]

a person, company, organization, or country that tries to be more successful than another in business or trade

竞争对手,  竞争者

竞争对手, 竞争者

Ex: Several foreign competitors have entered the market. 
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consumer
consumer
[名词]

someone who buys and uses services or goods

消费者, 顾客

消费者, 顾客

Ex: Online reviews play a significant role in helping consumers make informed choices. 
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financial
financial
[形容词]

related to money or its management

财务的, 经济的

财务的, 经济的

Ex: The family faced financial difficulties after the breadwinner lost their job. 

在养家糊口的人失去工作后,这个家庭面临着财务困难。

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management
management
[名词]

the process or act of organizing or managing a group of people or an organization

管理, 经营

管理, 经营

Ex: Strong management practices can help foster a positive work environment and encourage collaboration among team members. 
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to promote
to promote
[动词]

to encourage the public to buy a product or use a service

推广, 促销

推广, 促销

Ex: The agency promoted the hotel's holiday packages through email ads. 
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trade
trade
[名词]

the activity of exchanging goods or services

贸易

贸易

Ex: The Silk Road was an ancient network of trade routes connecting the East and West. 
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union
union
[名词]

an organization formed by workers, especially in a particular industry, to protect their rights and improve their working conditions

工会, 联盟

工会, 联盟

Ex: Through solidarity and collective action, the union successfully lobbied for legislation to protect workers' rights and strengthen labor laws. 
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chairman
chairman
[名词]

someone who is in charge of a company, organization, etc., for the long term

主席, 董事长

主席, 董事长

Ex: During the conference, the chairman highlighted the importance of innovation and sustainability in future projects. 
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distribution
distribution
[名词]

the action of spreading, allocating, or apportioning something among recipients

分发, 分配

分发, 分配

Ex: The charity ensured fair distribution of supplies. 
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corporation
corporation
[名词]

a company or group of people that are considered as a single unit by law

公司, 企业

公司, 企业

Ex: The new environmental regulations will affect how the corporation conducts its business. 
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entrepreneur
entrepreneur
[名词]

a person who starts a business, especially one who takes financial risks

企业家

企业家

Ex: The entrepreneur’s innovative ideas revolutionized the industry. 

企业家的创新思想彻底改变了这个行业。

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financing
financing
[名词]

the act of providing a sum of money for running a business, activity, project, or individual needs, typically through loans, investments, etc.

融资, 资助

融资, 资助

Ex: Government financing supports infrastructure projects like road construction and public transportation improvements. 

政府融资支持基础设施项目,如道路建设和公共交通改善。

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headquarters
headquarters
[名词]

the place where the main offices of a large company or organization are located

总部, 总公司

总部, 总公司

Ex: She works at the headquarters of a multinational corporation. 

她在一家跨国公司的总部工作。

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income
income
[名词]

the money that is regularly earned from a job or through an investment

收入

收入

Ex: The couple reviewed their monthly income and expenses to create a more effective budget. 
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to manufacture

to produce goods in large quantities, especially in a factory using machinery

制造,  生产

制造, 生产

Ex: These parts are manufactured using automated machinery. 
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market research

the act of gathering information about what people need or buy the most and why

市场调研, 市场研究

市场调研, 市场研究

Ex: Market research revealed that there was a gap in the market for eco-friendly alternatives, prompting the company to develop sustainable packaging. 

市场调研揭示了市场对环保替代品的需求缺口,促使公司开发可持续包装。

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to negotiate
to negotiate
[动词]

to discuss the terms of an agreement or try to reach one

谈判, 协商

谈判, 协商

Ex: Business partners gathered to negotiate the terms of a contract that would benefit both companies. 
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operator
operator
[名词]

someone who owns or manages a business

经营者, 管理者

经营者, 管理者

Ex: The operator invested in upgrading the facilities. 
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profit margin

the difference between the earnings and the costs in a business

利润率, 利润边际

利润率, 利润边际

Ex: A higher profit margin allows businesses to reinvest in growth initiatives and reward shareholders with dividends. 

更高的利润率使企业能够再投资于增长计划并用股息奖励股东。

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to sponsor
to sponsor
[动词]

to provide money for a person, activity, event, or project, often in return for publicity or advertising

Ex: The company sponsors a professional cycling team. 
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strategy
strategy
[名词]

an organized plan made to achieve a goal

策略, 计划

策略, 计划

Ex: The government introduced a strategy to reduce pollution. 
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slogan
slogan
[名词]

a short memorable phrase that is used in advertising to draw people's attention toward something

口号, 标语

口号, 标语

Ex: The politician's slogan focused on hope and change, aiming to rally voters for the upcoming election. 

这位政治家的口号侧重于希望和变革,旨在为即将到来的选举团结选民。

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to expand
to expand
[动词]

to become something greater in quantity, importance, or size

扩大, 扩展

扩大, 扩展

Ex: As the economy improved, opportunities for employment expanded, offering hope to those seeking jobs. 
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workforce
workforce
[名词]

all the people who work for a particular company, industry, organization, or country

Ex: Women now make up nearly half of the country's workforce. 
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revenue
revenue
[名词]

the total income generated from business activities or other sources

收入, 收益

收入, 收益

Ex: The restaurant's revenue increased during the holiday season. 
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