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Словарный Запас для IELTS (Общий) - Бизнес

Здесь вы выучите некоторые английские слова о бизнесе, такие как "потребитель", "союз", "вести переговоры" и т. д., которые необходимы для экзамена IELTS.

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Words for General IELTS
brand
brand
[существительное]

the name that a particular product or service is identified with

марка

марка

Ex: Apple is known for its innovative products and strong brand identity worldwide. 
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campaign
campaign
[существительное]

a series of organized activities that are intended to achieve a particular goal

кампания

кампания

Ex: The presidential campaign included rallies, debates, and advertising across the country. 
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client
client
[существительное]

a person or organization that pays for the services of a company or recommendations of a professional

клиент

клиент

Ex: As a lawyer, she always puts her clients' needs and interests first. 
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to compete
to compete
[глагол]

to join in a contest or game

соревноваться

соревноваться

Ex: Every year, hundreds of athletes compete in the city marathon. 
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competitor
competitor
[существительное]

a person, organization, country, etc. that engages in commercial competition with others

конкурент

конкурент

Ex: The startup quickly became a major competitor in the tech industry. 
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consumer
consumer
[существительное]

someone who buys and uses services or goods

потребитель

потребитель

Ex: As a consumer, she prefers products that are eco-friendly and sustainable. 
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financial
financial
[прилагательное]

related to money or its management

финансовый

финансовый

Ex: The company's financial performance improved after implementing cost-saving measures. 
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management
management
[существительное]

the process or act of organizing or managing a group of people or an organization

менеджмент

менеджмент

Ex: Effective management is crucial for ensuring that a team meets its goals and operates smoothly. 
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to promote
to promote
[глагол]

to encourage the public to buy a product or use a service

продвигать, рекламировать

продвигать, рекламировать

Ex: The company promoted its new smartphone with a major ad campaign. 
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trade
trade
[существительное]

the activity of exchanging goods or services

торговля

торговля

Ex: The trade between the two countries has increased significantly over the past decade. 
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union
union
[существительное]

an organization formed by workers, especially in a particular industry, to protect their rights and improve their working conditions

профсоюз

профсоюз

Ex: The union negotiated a new collective bargaining agreement that secured higher wages and improved benefits for its members. 
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chairman
chairman
[существительное]

someone who is in charge of a company, organization, etc., for the long term

председатель

председатель

Ex: The chairman of the board announced a new strategic direction for the company during the annual shareholders' meeting. 
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distribution
distribution
[существительное]

the action of spreading, allocating, or apportioning something among recipients

распределение

распределение

Ex: The distribution of food aid was managed by the local council. 
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corporation
corporation
[существительное]

a company or group of people that are considered as a single unit by law

корпорация

корпорация

Ex: The corporation expanded its operations into international markets last year. 
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entrepreneur
entrepreneur
[существительное]

a person who starts a business, especially one who takes financial risks

предприниматель

предприниматель

Ex: As an entrepreneur, she started her own tech company with just a small investment. 
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financing
financing
[существительное]

the act of providing a sum of money for running a business, activity, project, or individual needs, typically through loans, investments, etc.

финансирование

финансирование

Ex: Government financing supports infrastructure projects like road construction and public transportation improvements. 
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headquarters
headquarters
[существительное]

the place where the main offices of a large company or organization are located

штаб-квартира

штаб-квартира

Ex: The company's headquarters are located in downtown New York City. 
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income
income
[существительное]

the money that is regularly earned from a job or through an investment

доход

доход

Ex: His primary source of income is his salary from the tech company where he works. 
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to manufacture
to manufacture
[глагол]

to produce products in large quantities by using machinery

изготавливать

изготавливать

Ex: The company manufactures electronic devices, such as smartphones and tablets. 
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market research
market research
[существительное]

the act of gathering information about what people need or buy the most and why

исследование рынка

исследование рынка

Ex: Before launching the new product, the company conducted extensive market research to understand consumer preferences and trends. 
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to negotiate
to negotiate
[глагол]

to discuss the terms of an agreement or try to reach one

вести переговоры

вести переговоры

Ex: The diplomats spent days negotiating the terms of the peace treaty between the two countries. 
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operator
operator
[существительное]

someone who owns or manages a business

оператор

оператор

Ex: The restaurant operator decided to expand to a second location. 
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profit margin
profit margin
[существительное]

the difference between the earnings and the costs in a business

размер прибыли

размер прибыли

Ex: The company's profit margin increased significantly after implementing cost-saving measures and streamlining operations. 
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to sponsor
to sponsor
[глагол]

to cover the costs of a project, TV or radio program, activity, etc., often in exchange for advertising

финансировать, поддерживать

финансировать, поддерживать

Ex: The company sponsored the local sports team, contributing to their uniforms and equipment. 
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strategy
strategy
[существительное]

an organized plan made to achieve a goal

стратегия

стратегия

Ex: Their marketing strategy increased sales last year. 
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slogan
slogan
[существительное]

a short memorable phrase that is used in advertising to draw people's attention toward something

лозунг

лозунг

Ex: The company's slogan "Just Do It" became synonymous with their brand, inspiring millions of athletes worldwide. 
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to expand
to expand
[глагол]

to become something greater in quantity, importance, or size

расширять, увеличивать

расширять, увеличивать

Ex: The company's operations expanded rapidly, opening new branches in multiple cities. 
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workforce
workforce
[существительное]

all the individuals who work in a particular company, industry, country, etc.

рабочая сила

рабочая сила

Ex: The company plans to expand its workforce by hiring an additional 200 employees this year. 
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revenue
revenue
[существительное]

the total income generated from business activities or other sources

выручка

выручка

Ex: The company's annual revenue exceeded expectations. 
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