Словарь для IELTS (общий) - Business

the name that a particular product or service is identified with

бренд

a series of organized activities that are intended to achieve a particular goal

кампания

a person or organization that pays for the services of a company or recommendations of a professional

клиент

to join in a contest or game

соревноваться

a person, organization, country, etc. that engages in commercial competition with others

конкурент

someone who buys and uses services or goods

потребитель

related to money or its management

финансовый

the process or act of organizing or managing a group of people or an organization

управление

to encourage the public to buy a product or use a service

продавать

the activity of exchanging goods or services

торговля

an organization formed by workers, especially in a particular industry, to protect their rights and improve their working conditions

профсоюз

someone who is in charge of a company, organization, etc., for the long term

председатель

the act of giving a share of something to a group of people in an organized way

распределение

a company or group of people that are considered as a single unit by law

корпорация

a person who starts a business, especially one who takes financial risks

предприниматель

the act of providing a sum of money for running a business, activity, project, or individual needs, typically through loans, investments, etc.

финансирование

the place where the main offices of a large company or organization are located

штаб-квартира

the money that is regularly earned from a job or through an investment

доход

to produce products in large quantities by using machinery

производить

the act of gathering information about what people need or buy the most and why

маркетинговое исследование

to discuss the terms of an agreement or try to reach one

вести переговоры

someone or a company that is in charge of running a particular business

оператор

the difference between the earnings and the costs in a business

прибыльность

to cover the costs of a project, TV or radio program, activity, etc., often in exchange for advertising

спонсировать

an organized plan made to achieve a goal

стратегия

a short memorable phrase that is used in advertising to draw people's attention toward something

слоган

to become something greater in quantity, importance, or size

расширять

all the individuals who work in a particular company, industry, country, etc.

рабочая сила

money that an organization or business earns over a period of time

доход