an interest, activity, or style that becomes popular for a short time and is followed with exaggerated enthusiasm
Total English - Advanced - Unit 6 - Lesson 2
Here you will find the vocabulary from Unit 6 - Lesson 2 in the Total English Advanced coursebook, such as "kick off", "fad", "come up", etc.
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fad
[noun]
Ex:
Many
fashion
trends
start
as
a
fad
before
fading away
.
to kick off
[verb]
to cause something to begin, particularly initiating an event or process
Ex:
They
decided
to
kick off
the
celebration
with
a
fireworks display
.
to [home] in on {sb/sth}
[phrase]
to aim or move straight towards a specific target or objective, often with precision or accuracy
Ex:
The
marketing
team
homed
in on
their
ideal
customer
base
.
to catch on
[verb]
(of a concept, trend, or idea) to become popular
Ex:
She
introduced
a
unique
fashion
style
that
caught on
,
inspiring
many
to
adopt
a
similar
look
.
to come about
[verb]
to happen, often unexpectedly
Ex:
The
error
in
the
report
came about
due to
a
miscommunication
.
to come up
[verb]
to arise or occur, especially unexpectedly or suddenly
Ex:
I
had
planned
to
go out
tonight
,
but
a
family
emergency
came up
,
so
I
have to
stay
home
.
to keep up
[verb]
to stay knowledgeable and informed about current events or developments in a specific field or area of interest
Ex:
As
a
journalist
,
she
reads
multiple
newspapers
daily
to
keep up
with
current events
.