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Książka Total English - Średnio zaawansowany wyższy - Jednostka 10 - Lekcja 2

Tutaj znajdziesz słownictwo z Części 10 - Lekcji 2 z podręcznika Total English Upper-Intermediate, takie jak "trailer", "perswazja", "hype" itp.

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Total English - Upper-intermediate
persuasion
[Rzeczownik]

the process or act of persuading someone to do or believe something particular

perswazja, przekonywanie

perswazja, przekonywanie

advertising
[Rzeczownik]

the activity or profession of making commercial announcements to promote a product or service

reklama, ogłoszenie

reklama, ogłoszenie

Ex: Many businesses rely on advertising to increase sales .
marketing
[Rzeczownik]

the act or process of selling or advertising a product or service, usually including market research

marketing, rynek

marketing, rynek

commercial break
[Rzeczownik]

a pause in a television or radio program during which advertisements or commercials are shown

przerwa reklamowa, przerwa w programie

przerwa reklamowa, przerwa w programie

target market
[Rzeczownik]

a specific group of consumers or customers that a business or organization aims to reach and serve with its products or services

rynek docelowy, grupa docelowa

rynek docelowy, grupa docelowa

Ex: Luxury brands often have a target market.
brand
[Rzeczownik]

the name that a particular product or service is identified with

marka, znak towarowy

marka, znak towarowy

hype
[Rzeczownik]

exaggerated promotion meant to attract attention or excitement

hype, rozgłos

hype, rozgłos

Ex: The brand ’s success was fueled by hype and advertising .
slogan
[Rzeczownik]

a short memorable phrase that is used in advertising to draw people's attention toward something

slogan, hasło

slogan, hasło

logo
[Rzeczownik]

a symbol or design used to represent a company or organization

logo, znak graficzny

logo, znak graficzny

advertisement
[Rzeczownik]

any movie, picture, note, etc. designed to promote products or services to the public

ogłoszenie, reklama

ogłoszenie, reklama

Ex: The government released advertisement about the importance of vaccinations .
trailer
[Rzeczownik]

a selection from different parts of a movie, TV series, games, etc. shown before they become available to the public

zapowiedź, trailer

zapowiedź, trailer

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