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Książka Total English - Średnio zaawansowany wyższy - Jednostka 10 - Lekcja 2
Tutaj znajdziesz słownictwo z Unitu 10 - Lekcji 2 podręcznika Total English Upper-Intermediate, takie jak "zwiastun", "perswazja", "hype" itp.
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the process or act of persuading someone to do or believe something particular
perswazja, przekonywanie
the activity or profession of making commercial announcements to promote a product or service
reklama, ogłoszenie
the act or process of selling or advertising a product or service, usually including market research
marketing, sprzedaż
a pause in a television or radio program during which advertisements or commercials are shown
przerwa reklamowa, przerwa na reklamy
a specific group of consumers or customers that a business or organization aims to reach and serve with its products or services
rynek docelowy, grupa docelowa
the name that a particular product or service is identified with
marka, nazwa handlowa
exaggerated promotion meant to attract attention or excitement
hype, przesadzona promocja
a short memorable phrase that is used in advertising to draw people's attention toward something
slogan, hasło
a symbol or design used to represent a company or organization
logo, emblemat
any movie, picture, note, etc. designed to promote products or services to the public
reklama, ogłoszenie
a selection from different parts of a movie, TV series, games, etc. shown before they become available to the public
zwiastun, trailer
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