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كتاب Total English - فوق المتوسط - الوحدة 10 - الدرس 2

هنا ستجد المفردات من الوحدة 10 - الدرس 2 في كتاب Total English Upper-Intermediate، مثل "مقطع دعائي"، "إقناع"، "ضجيج"، إلخ.

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Total English - Upper-intermediate
persuasion
persuasion
[اسم]

the process or act of persuading someone to do or believe something particular

إقناع, حجة

إقناع, حجة

Ex: Effective persuasion requires strong communication skills. 
advertising
advertising
[اسم]

the activity or profession of making commercial announcements to promote a product or service

إعلان, إشهار

إعلان, إشهار

Ex: Successful advertising helps brands attract more customers. 
marketing
marketing
[اسم]

the act or process of selling or advertising a product or service, usually including market research

تسويق, تسويق

تسويق, تسويق

Ex: Successful marketing requires understanding customer needs. 
commercial break

a pause in a television or radio program during which advertisements or commercials are shown

استراحة إعلانية, فاصل إعلاني

استراحة إعلانية, فاصل إعلاني

Ex: I usually grab a snack during the commercial break. 
target market

a specific group of consumers or customers that a business or organization aims to reach and serve with its products or services

السوق المستهدف, الجمهور المستهدف

السوق المستهدف, الجمهور المستهدف

Ex: Their target market includes fitness enthusiasts and athletes. 
brand
brand
[اسم]

the name that a particular product or service is identified with

علامة تجارية, اسم تجاري

علامة تجارية, اسم تجاري

Ex: Apple is known for its innovative products and strong brand identity worldwide. 
hype
hype
[اسم]

exaggerated promotion meant to attract attention or excitement

ضجيج إعلامي, ترويج مبالغ فيه

ضجيج إعلامي, ترويج مبالغ فيه

Ex: The movie didn’t live up to the hype surrounding it. 
slogan
slogan
[اسم]

a short memorable phrase that is used in advertising to draw people's attention toward something

شعار, سلوغان

شعار, سلوغان

Ex: The company's slogan "Just Do It" became synonymous with their brand, inspiring millions of athletes worldwide. 
logo
logo
[اسم]

a symbol or design used to represent a company or organization

شعار, رمز

شعار, رمز

Ex: The company's new logo features a bold design with vibrant colors that stand out. 
advertisement

any movie, picture, note, etc. designed to promote products or services to the public

إعلان, إشهار

إعلان, إشهار

Ex: I saw an interesting advertisement about a new Italian restaurant in town. 
trailer
trailer
[اسم]

a selection from different parts of a movie, TV series, games, etc. shown before they become available to the public

مقطع دعائي, تيزر

مقطع دعائي, تيزر

Ex: The studio released a second trailer with more footage from the film. 
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