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El libro Total English - Intermedio Alto - Unidad 10 - Lección 2

Aquí encontrará el vocabulario de la Unidad 10 - Lección 2 del libro de curso Total English Upper-Intermediate, como "trailer", "persuasion", "hype", etc.

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Total English - Upper-intermediate
persuasion
[Sustantivo]

the process or act of persuading someone to do or believe something particular

persuasión

persuasión

Ex: Political leaders often persuasion to gain public support .
advertising
[Sustantivo]

the activity or profession of making commercial announcements to promote a product or service

publicidad

publicidad

Ex: Many businesses rely on advertising to increase sales .
marketing
[Sustantivo]

the act or process of selling or advertising a product or service, usually including market research

marketing

marketing

Ex: Social media has become a key tool in marketing.
commercial break
[Sustantivo]

a pause in a television or radio program during which advertisements or commercials are shown

corte comercial, pausa comercial

corte comercial, pausa comercial

target market
[Sustantivo]

a specific group of consumers or customers that a business or organization aims to reach and serve with its products or services

mercado objetivo, público objetivo

mercado objetivo, público objetivo

Ex: Luxury brands often have a target market.
brand
[Sustantivo]

the name that a particular product or service is identified with

marca

marca

Ex: Building a brand takes years of consistent effort and delivering on promises to customers .
hype
[Sustantivo]

exaggerated promotion meant to attract attention or excitement

publicidad exagerada, bombo

publicidad exagerada, bombo

Ex: The brand ’s success was fueled by hype and advertising .
slogan
[Sustantivo]

a short memorable phrase that is used in advertising to draw people's attention toward something

eslogan

eslogan

Ex: The environmental groupslogan " Save the Earth , One Step at a Time " resonated deeply with the public during their campaign .
logo
[Sustantivo]

a symbol or design used to represent a company or organization

logotipo, símbolo

logotipo, símbolo

Ex: They printed logo on all their marketing materials to make sure people noticed it .
advertisement
[Sustantivo]

any movie, picture, note, etc. designed to promote products or services to the public

anuncio, comercial

anuncio, comercial

Ex: The government released advertisement about the importance of vaccinations .
trailer
[Sustantivo]

a selection from different parts of a movie, TV series, games, etc. shown before they become available to the public

tráiler, avance

tráiler, avance

Ex: Audiences eagerly watched trailer to get a sneak peek of the upcoming romantic comedy .
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