Il libro Total English - Intermedio Superiore - Unità 10 - Lezione 2

the process or act of persuading someone to do or believe something particular

persuasione

the activity or profession of making commercial announcements to promote a product or service

pubblicità

the act or process of selling or advertising a product or service, usually including market research

marketing

a pause in a television or radio program during which advertisements or commercials are shown

interruzione pubblicitaria, pausa commerciale

a specific group of consumers or customers that a business or organization aims to reach and serve with its products or services

mercato target, pubblico target

the name that a particular product or service is identified with

marca

the excessive or exaggerated promotion or publicity of a product, event, or idea, often with the goal of generating excitement or anticipation among consumers or the public

pubblicità esagerata, hype

a short memorable phrase that is used in advertising to draw people's attention toward something

slogan

a symbol or design used to represent a company or organization

logo

any movie, picture, note, etc. designed to promote products or services to the public

pubblicità

a selection from different parts of a movie, TV series, games, etc. shown before they become available to the public

trailer