Boken Total English - Övre mellannivå - Enhet 10 – Lektion 2

the process or act of persuading someone to do or believe something particular

övertalning

the activity or profession of making commercial announcements to promote a product or service

annonsering, reklam

the act or process of selling or advertising a product or service, usually including market research

marknadsföring, säljstrategi

a pause in a television or radio program during which advertisements or commercials are shown

reklampaus, affärsavbrott

a specific group of consumers or customers that a business or organization aims to reach and serve with its products or services

målmarknad, målgrupp

the name that a particular product or service is identified with

varumärke, etikett

the excessive or exaggerated promotion or publicity of a product, event, or idea, often with the goal of generating excitement or anticipation among consumers or the public

överskattad reklam, hype

a short memorable phrase that is used in advertising to draw people's attention toward something

slogan, motto

a symbol or design used to represent a company or organization

logotyp, symbol

any movie, picture, note, etc. designed to promote products or services to the public

annons, reklam

a selection from different parts of a movie, TV series, games, etc. shown before they become available to the public

trailer, förhandsvisning