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Sách Total English - Trung cấp cao - Đơn vị 10 - Bài học 2

Ở đây bạn sẽ tìm thấy từ vựng từ Bài 10 - Bài 2 trong sách giáo trình Total English Upper-Intermediate, như "trailer", "thuyết phục", "quảng cáo", v.v.

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Bắt đầu học
Total English - Upper-intermediate
persuasion
persuasion
[Danh từ]

the process or act of persuading someone to do or believe something particular

thuyết phục, sự thuyết phục

thuyết phục, sự thuyết phục

Ex: Effective persuasion requires strong communication skills. 
advertising
advertising
[Danh từ]

the activity or profession of making commercial announcements to promote a product or service

quảng cáo, rao vặt

quảng cáo, rao vặt

Ex: Successful advertising helps brands attract more customers. 
marketing
marketing
[Danh từ]

the act or process of selling or advertising a product or service, usually including market research

tiếp thị, marketing

tiếp thị, marketing

Ex: Successful marketing requires understanding customer needs. 
commercial break
commercial break
[Danh từ]

a pause in a television or radio program during which advertisements or commercials are shown

giờ quảng cáo, khoảng thời gian quảng cáo

giờ quảng cáo, khoảng thời gian quảng cáo

Ex: I usually grab a snack during the commercial break. 
target market
target market
[Danh từ]

a specific group of consumers or customers that a business or organization aims to reach and serve with its products or services

thị trường mục tiêu, đối tượng mục tiêu

thị trường mục tiêu, đối tượng mục tiêu

Ex: Their target market includes fitness enthusiasts and athletes. 
brand
brand
[Danh từ]

the name that a particular product or service is identified with

nhãn hiệu, thương hiệu

nhãn hiệu, thương hiệu

Ex: Apple is known for its innovative products and strong brand identity worldwide. 
hype
hype
[Danh từ]

exaggerated promotion meant to attract attention or excitement

sự cường điệu, quảng cáo phóng đại

sự cường điệu, quảng cáo phóng đại

Ex: The movie didn’t live up to the hype surrounding it. 
slogan
slogan
[Danh từ]

a short memorable phrase that is used in advertising to draw people's attention toward something

khẩu hiệu, câu slogan

khẩu hiệu, câu slogan

Ex: The company's slogan "Just Do It" became synonymous with their brand, inspiring millions of athletes worldwide. 
logo
logo
[Danh từ]

a symbol or design used to represent a company or organization

logo, biểu tượng

logo, biểu tượng

Ex: The company's new logo features a bold design with vibrant colors that stand out. 
advertisement
advertisement
[Danh từ]

any movie, picture, note, etc. designed to promote products or services to the public

quảng cáo, bài quảng cáo

quảng cáo, bài quảng cáo

Ex: I saw an interesting advertisement about a new Italian restaurant in town. 
trailer
trailer
[Danh từ]

a selection from different parts of a movie, TV series, games, etc. shown before they become available to the public

trailer, đoạn giới thiệu

trailer, đoạn giới thiệu

Ex: The studio released a second trailer with more footage from the film. 
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