Business

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15 min
Vocabulary for IELTS (General) - Lesson 18

Vocabulary for IELTS (General)
brandnoun

the name that a particular product or service is identified with

1
campaignnoun

a series of organized activities that are intended to achieve a particular goal

2
clientnoun

a person or organization that pays for the services of a company or recommendations of a professional

3
to compete
to competeverb

to take part or engage in a contest or game

4
competitornoun

a person, organization, country, etc. that engages in commercial competition with others

5
consumernoun

someone who buys and uses services or goods

6
financialadjective

related to money or its management

7
management
managementnoun

the process or act of organizing or managing a group of people or an organization

8
to promoteverb

to encourage the public to buy a product or use a service

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trade
tradenoun

the activity of exchanging goods or services

10
unionnoun

an organization formed by workers, especially in a particular industry, to protect their rights and improve their working conditions

11
chairman
chairmannoun

someone who is in charge of a company, organization, etc. for a long term

12
distributionnoun

the act of giving a share of something to a group of people in an organized way

13
corporation
corporationnoun

a company or group of people that are considered as a single unit by law

14
entrepreneur
entrepreneurnoun

a person who starts a business, especially one who takes financial risks

15
financingnoun

the act of providing or the sum of money used for running a business, activity, or project

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headquartersnoun

the place where the main offices of a large company or organization are located

17
income
incomenoun

the money that is regularly earned from a job or through an investment

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to manufacture
to manufactureverb

to produce products in large quantities by using machinery

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market researchnoun

the act of gathering information about what people need or buy the most and why

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to negotiateverb

to discuss the terms of an agreement or try to reach one

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operatornoun

someone or a company that is in charge of running a particular business

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profit marginnoun

the difference between the earnings and the costs in a business

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to sponsorverb

to cover the costs of a project, TV or radio program, activity, etc. and being advertized in the process

24
strategynoun

an organized plan made to achieve a goal

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slogannoun

a short memorable phrase that is used in advertising to draw people's attention toward something

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workforce
workforcenoun

all the individuals who work in a particular company, industry, country, etc.

27
to expandverb

to become or make something greater in size, number, or importance

28
revenuenoun

money that an organization or business earns over a period of time

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