Il libro English File - Intermedio Superiore - Lezione 9A

to say that something is the case without providing proof for it

sostenere

intended to give a wrong idea or make one believe something that is untrue

fuorviante

any movie, picture, note, etc. designed to promote products or services to the public

pubblicità

the name that a particular product or service is identified with

marca

actions or information that are meant to gain the support or attention of the public

pubblicità

to bring a charge against an individual or organization in a law court

fare causa a

a short memorable phrase that is used in advertising to draw people's attention toward something

slogan

a coordinated and strategic effort to promote a product, service, or brand using a series of advertisements or marketing messages over a period of time

campagna pubblicitaria

someone who buys and uses services or goods

utente

the activity of providing services or products in exchange for money

commercio

to start or grow to be

diventare

(of a business, shop, company, etc.) to no longer be open or operating, particularly permanently

chiudere

to let or make something fall to the ground

cadere

to become greater in size, amount, number, or quality

crescere, aumentare

to become something greater in quantity, importance, or size

espandere

to send goods or services to a foreign country for sale or trade

esportare

to buy goods from a foreign country and bring them to one's own

importare

to start an organized activity or operation

intraprendere, lanciare

to produce products in large quantities by using machinery

produrre

a public place where people buy and sell groceries

marcato

to combine and create one whole

unire

to make something using raw materials or different components

produrre

to establish a fresh entity, such as a company, system, or organization

costituire

to begin to be in charge of something, often previously managed by someone else

prendere il comando

recently invented, made, etc.

nuovo

something that is created or grown for sale

prodotto

to move in a loose, uncontrolled, or erratic manner

fallimento

a specific product that outsells the other products of its kind

leader di mercato

a person in a leadership or authority position within a specific organization or group

testa

a place where people work, particularly behind a desk

ufficio

a store, office, etc. that belongs to a larger business, organization, etc. and is representing it in a certain area

ramo

a time of great economic growth

boma

to perform an action that is not mentioned by name

fare

to form, produce, or prepare something, by putting parts together or by combining materials

fare

an agreement between two or more parties, typically involving the exchange of goods, services, or property

accordo

a choice or judgment that is made after adequate consideration or thought

decisione

the work that we do regularly to earn money

lavoro

the state or process of losing a person or thing

perdita

the act of gathering information about what people need or buy the most and why

ricerca di mercato

surpassing what is needed or required, and so, no longer of use

ridondante

in a way that is right, good, or satisfactory

bene

in a way that is not satisfactory, acceptable, or successful

male

to combine enjoyable activities with one's work

combinare il lavoro con le attività sociali

a thing that has not been completed, discussed, or dealt with yet

affari incompiuti

to only concern oneself with one's own private matters and not to interfere in those of others

fatti gli affari tuoi

used to tell someone that it is not necessary for them to know about something and that they should stop questioning about it

non del tuo

to be very serious about fulfilling one's intentions

essere molto serio

to start focusing on and engaging in a task or activity in a serious or determined manner

scendete a

to cease to exist as a functional company or business due to financial challenges or difficulties

andare fuori dal mercato

one or some of a thing or number of things, however large or small

niente

being the one that is different, extra, or not included

altro