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Il libro English File - Intermedio Superiore - Lezione 9A

Qui troverai il vocabolario della Lezione 9A del libro di testo English File Upper Intermediate, come "pubblicità", "sue", "esportazione", ecc.

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English File - Upper Intermediate
to claim
[Verbo]

to say that something is the case without providing proof for it

sostenere

sostenere

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misleading
[aggettivo]

intended to give a wrong idea or make one believe something that is untrue

fuorviante

fuorviante

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advertisement
[sostantivo]

any movie, picture, note, etc. designed to promote products or services to the public

pubblicità

pubblicità

Ex: The government released advertisement about the importance of vaccinations .
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brand
[sostantivo]

the name that a particular product or service is identified with

marca

marca

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publicity
[sostantivo]

actions or information that are meant to gain the support or attention of the public

pubblicità

pubblicità

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to sue
[Verbo]

to bring a charge against an individual or organization in a law court

fare causa a

fare causa a

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slogan
[sostantivo]

a short memorable phrase that is used in advertising to draw people's attention toward something

slogan

slogan

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a coordinated and strategic effort to promote a product, service, or brand using a series of advertisements or marketing messages over a period of time

campagna pubblicitaria

campagna pubblicitaria

Ex: advertising campaign for the smartphone featured a series of commercials that highlighted its innovative features and sleek design .
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consumer
[sostantivo]

someone who buys and uses services or goods

utente

utente

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business
[sostantivo]

the activity of providing services or products in exchange for money

commercio

commercio

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to become
[Verbo]

to start or grow to be

diventare

diventare

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(of a business, shop, company, etc.) to no longer be open or operating, particularly permanently

chiudere

chiudere

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to drop
[Verbo]

to let or make something fall to the ground

cadere

cadere

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to grow
[Verbo]

to become greater in size, amount, number, or quality

crescere, aumentare

crescere, aumentare

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to expand
[Verbo]

to become something greater in quantity, importance, or size

espandere

espandere

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to export
[Verbo]

to send goods or services to a foreign country for sale or trade

esportare

esportare

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to import
[Verbo]

to buy goods from a foreign country and bring them to one's own

importare

importare

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to launch
[Verbo]

to start an organized activity or operation

intraprendere, lanciare

intraprendere, lanciare

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to produce products in large quantities by using machinery

produrre

produrre

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market
[sostantivo]

a public place where people buy and sell groceries

marcato

marcato

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to merge
[Verbo]

to combine and create one whole

unire

unire

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to produce
[Verbo]

to make something using raw materials or different components

produrre

produrre

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to set up
[Verbo]

to establish a fresh entity, such as a company, system, or organization

costituire

costituire

Ex: After months of planning and coordination , the entrepreneurs set up their own software development company in the heart of the city .
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to begin to be in charge of something, often previously managed by someone else

prendere il comando

prendere il comando

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new
[aggettivo]

recently invented, made, etc.

nuovo

nuovo

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product
[sostantivo]

something that is created or grown for sale

prodotto

prodotto

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to flop
[Verbo]

to move in a loose, uncontrolled, or erratic manner

fallimento

fallimento

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market leader
[sostantivo]

a specific product that outsells the other products of its kind

leader di mercato

leader di mercato

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head
[sostantivo]

a person in a leadership or authority position within a specific organization or group

testa

testa

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office
[sostantivo]

a place where people work, particularly behind a desk

ufficio

ufficio

Ex: The office featured sleek , modern design elements , creating a professional and inviting atmosphere .
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branch
[sostantivo]

a store, office, etc. that belongs to a larger business, organization, etc. and is representing it in a certain area

ramo

ramo

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boom
[sostantivo]

a time of great economic growth

boma

boma

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to do
[Verbo]

to perform an action that is not mentioned by name

fare

fare

Ex: When you 're feeling overwhelmed , it 's okay to take a break do nothing for a while .
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to make
[Verbo]

to form, produce, or prepare something, by putting parts together or by combining materials

fare

fare

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deal
[sostantivo]

an agreement between two or more parties, typically involving the exchange of goods, services, or property

accordo

accordo

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decision
[sostantivo]

a choice or judgment that is made after adequate consideration or thought

decisione

decisione

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job
[sostantivo]

the work that we do regularly to earn money

lavoro

lavoro

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loss
[sostantivo]

the state or process of losing a person or thing

perdita

perdita

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market research
[sostantivo]

the act of gathering information about what people need or buy the most and why

ricerca di mercato

ricerca di mercato

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redundant
[aggettivo]

surpassing what is needed or required, and so, no longer of use

ridondante

ridondante

Ex: The extra steps in the process redundant and removed .
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well
[avverbio]

in a way that is right or satisfactory

bene

bene

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badly
[avverbio]

in a way that is not satisfactory, acceptable, or successful

male

male

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to combine enjoyable activities with one's work

combinare il lavoro con le attività sociali

combinare il lavoro con le attività sociali

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a thing that has not been completed, discussed, or dealt with yet

affari incompiuti

affari incompiuti

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to only concern oneself with one's own private matters and not to interfere in those of others

fatti gli affari tuoi

fatti gli affari tuoi

Ex: I asked Laura what was wrong and she told me mind my own business.
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used to tell someone that it is not necessary for them to know about something and that they should stop questioning about it

non del tuo

non del tuo

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to be very serious about fulfilling one's intentions

essere molto serio

essere molto serio

Ex: When the manager called the meeting , it was clear that meant business and expected everyone to follow through on their tasks .
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to start focusing on and engaging in a task or activity in a serious or determined manner

scendete a

scendete a

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to cease to exist as a functional company or business due to financial challenges or difficulties

andare fuori dal mercato

andare fuori dal mercato

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any
[Determinante]

one or some of a thing or number of things, however large or small

niente

niente

Ex: We have plenty of time , so any questions you have .
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other
[aggettivo]

being the one that is different, extra, or not included

altro

altro

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Il libro English File - Intermedio Superiore
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