English File - Upper Intermediate - Lesson 9A

Here you will find the vocabulary from Lesson 9A in the English File Upper Intermediate coursebook, such as "publicity", "sue", "export", etc.

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English File - Upper Intermediate
to claim [verb]

to say that something is the case without providing proof for it

Ex: Yesterday , the politician confidently claimed that the opposition 's policies were harmful .
misleading [adjective]

intended to give a wrong idea or make one believe something that is untrue

Ex: The politician 's speech was filled with misleading statements designed to sway public opinion .

any movie, picture, note, etc. designed to promote products or services to the public

Ex: She saw an advertisement for a job vacancy in the local newspaper .
brand [noun]

the name that a particular product or service is identified with

Ex: As a luxury brand , Rolex commands a premium price for its watches .

actions or information that are meant to gain the support or attention of the public

Ex: The charity event received positive publicity after being featured in local newspapers and TV programs .
to sue [verb]

to bring a charge against an individual or organization in a law court

Ex: The author opted to sue the publisher for copyright infringement .
slogan [noun]

a short memorable phrase that is used in advertising to draw people's attention toward something

Ex: The marketing team spent weeks brainstorming the perfect slogan to capture the essence of their new product .

a coordinated and strategic effort to promote a product, service, or brand using a series of advertisements or marketing messages over a period of time

Ex: The advertising campaign was so successful that sales of the product skyrocketed within the first week of its release .
consumer [noun]

someone who buys and uses services or goods

Ex: The new smartphone model received positive reviews from consumers .
business [noun]

the activity of providing services or products in exchange for money

Ex: She invested her savings in a start-up business .

to start or grow to be

Ex: I became interested in photography after attending a workshop .

(of a business, shop, company, etc.) to no longer be open or operating, particularly permanently

Ex: The restaurant is expected to close down by the end of the year .
to drop [verb]

to let or make something fall to the ground

Ex: The fire was caused by someone dropping a lighted cigarette .
to grow [verb]

to become greater in size, amount, number, or quality

Ex: The excitement in the room grew with each passing minute .

to become something greater in quantity, importance, or size

Ex: With technological advancements , the capabilities of smartphones expanded .

to send goods or services to a foreign country for sale or trade

Ex:

to buy goods from a foreign country and bring them to one's own

Ex: The automotive industry frequently imports components from various global suppliers .

to start an organized activity or operation

Ex: We are launching the project later today .

to produce products in large quantities by using machinery

Ex: The textile industry manufactures fabrics through automated weaving and dyeing processes .
market [noun]

a public place where people buy and sell groceries

Ex: She enjoyed browsing the stalls at the outdoor market , sampling cheeses and pastries .
to merge [verb]

to combine and create one whole

Ex: The traffic from multiple lanes gradually merged on the highway .

to make something using raw materials or different components

Ex: The factory produces an incredible 100 cars per hour .

to establish a fresh entity, such as a company, system, or organization

Ex: They decided to set up a foundation for environmental conservation .

to begin to be in charge of something, often previously managed by someone else

Ex:
new [adjective]

recently invented, made, etc.

Ex: I 'm excited to try out my new pair of running shoes .
product [noun]

something that is created or grown for sale

Ex: Farmers in the region grow a variety of agricultural products , including fruits and vegetables .
to flop [verb]

to move in a loose, uncontrolled, or erratic manner

Ex: After a long run , the exhausted runner 's legs started to flop as they struggled to maintain pace .

a specific product that outsells the other products of its kind

Ex: The market leader in athletic footwear has dominated the industry for years , with no close competitors in sight .
head [noun]

a person in a leadership or authority position within a specific organization or group

Ex: She worked hard and became the head of her unit .
office [noun]

a place where people work, particularly behind a desk

Ex: The remote team collaborated seamlessly through virtual offices , leveraging technology for communication .
branch [noun]

a store, office, etc. that belongs to a larger business, organization, etc. and is representing it in a certain area

Ex: The company 's branch in New York handles all the east coast operations and customer service inquiries .
boom [noun]

a time of great economic growth

Ex: The boom in tourism brought prosperity to the small coastal town , with hotels and restaurants thriving .
to do [verb]

to perform an action that is not mentioned by name

Ex: In times of crisis , people often come together to do whatever is necessary .
to make [verb]

to form, produce, or prepare something, by putting parts together or by combining materials

Ex: The factory workers make thousands of cars every month .
deal [noun]

an agreement between two or more parties, typically involving the exchange of goods, services, or property

Ex: The real estate agent brokered a deal between the buyer and seller for the purchase of the property .
decision [noun]

a choice or judgment that is made after adequate consideration or thought

Ex: His decision to move to a new city was influenced by his desire for a fresh start and new opportunities .
job [noun]

the work that we do regularly to earn money

Ex:
loss [noun]

the act or process of no longer having someone or something

Ex: He felt a profound loss when his job ended .

the act of gathering information about what people need or buy the most and why

Ex: The success of the advertising campaign was attributed to thorough market research , which identified the target audience 's needs and desires .
redundant [adjective]

surpassing what is needed or required, and so, no longer of use

Ex: The old equipment became redundant after the new system was installed .
well [adverb]

in a way that is right or satisfactory

Ex: Despite the challenges , the business is doing well .
badly [adverb]

in a way that is not satisfactory, acceptable, or successful

Ex: The team played badly in the second half .

to combine enjoyable activities with one's work

Ex: She 's always careful not to mix business with pleasure when she 's out networking .

a thing that has not been completed, discussed, or dealt with yet

Ex: He returned to the office on Monday to tackle the unfinished business from last week ’s presentation .

to only concern oneself with one's own private matters and not to interfere in those of others

Ex: "Where have you been?" Mind your own business!

used to tell someone that it is not necessary for them to know about something and that they should stop questioning about it

Ex: When the nosy neighbor inquired about their relationship status , Sarah told her partner , " Let 's just say it 's none of her business . "

to be very serious about fulfilling one's intentions

Ex: After months of preparation , the team finally stepped onto the field and meant business in their championship match .

to start focusing on and engaging in a task or activity in a serious or determined manner

Ex: The team planned to get down to the details of the business proposal .

to cease to exist as a functional company or business due to financial challenges or difficulties

Ex: The economic recession caused many businesses to go out of business , leading to job losses and financial hardship .
any [determiner]

used to say that it does not matter which individual or amount from a group is chosen or referred to

Ex: Any student can participate , regardless of grade level .
other [adjective]

being the one that is different, extra, or not included

Ex: