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Словниковий запас для IELTS Academic (Оцінка 8-9) - Marketing
Тут ви вивчите деякі англійські слова, пов’язані з маркетингом, які необхідні для академічного іспиту IELTS.
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the practice of selling products or services using phone, mail, or email
прямий маркетинг, прямі продажі
a brief, persuasive speech used to spark interest in an idea, product, or project, typically lasting no more than 20-30 seconds
ліфтова презентація, коротка презентація
a promotional activity where products or services are offered for free as a means of advertising or generating interest
промо-подарунок, рекламна роздача
a method of selling and promoting goods and services by phone
телемаркетинг, телефонний маркетинг
a method of marketing in which a company encourages customers to share information about its services or products by email or on social media
вірусний маркетинг, вірусна реклама
a small advertisement published in a newspaper or website, expressing requirements of a person or company
оголошення про пошук, невелике оголошення
a business entity, organization, or company engaged in commercial, industrial, or professional activities
підприємство, компанія
(economics) a market structure in which only a few competitors are involved but none of them have the overall control
олігополія, ринок олігополії
a piece of advertisement in a newspaper or magazine, designed to seem like an objective article and not an advertisement
рекламна стаття, публікація рекламного характеру
a form of online advertisement that is shown at the sides, top, or bottom of a webpage and is delivered by an ad server
банерна реклама, рекламний банер
a novel device or strategy designed to attract attention or increase appeal, often considered superficial or short-lived
хитрість, трюк
unsolicited or unwanted promotional materials, advertisements, or other non-personalized mailings sent to a large number of recipients
спам, небажана пошта
a promotional message or material sent to a large number of people through the mail
поштова розсилка, промо-розсилка
an advertising television program that tries to promote a product by giving a lot of information about it in a supposedly objective manner
рекламна передача, телешопінг
the inclusion of a company's product in a movie or TV program as a form of paid promotion
розміщення продукту, прихована реклама
a form of multi-level marketing where profit is derived primarily from recruiting others into the scheme, rather than from legitimate product sales
пірамідальний продаж, пірамідальна схема
an organization or company that is officially connected to or associated with a larger entity, typically through a contractual or ownership arrangement, for the purpose of mutual benefit or collaboration
філія, афілійована особа
a focused segment of the market, tailored to meet the specific needs or interests of a specific group of consumers
ніша, сегмент ринку
an ad or notice in a publication, categorically arranged, offering goods, services, jobs, or information
оголошення, класифіковане оголошення
an international organization established in 1995, responsible for facilitating global trade negotiations, enforcing trade agreements, and providing a platform for resolving trade disputes among member countries
Світова організація торгівлі, СОТ
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