Академічний IELTS (Рівень 8 і Вище) - Marketing

the practice of selling products or services using phone, mail, or email

прямий маркетинг, прямі продажі

a brief, persuasive speech used to spark interest in an idea, product, or project, typically lasting no more than 20-30 seconds

елеваторна промова, коротка презентація

a promotional activity where products or services are offered for free as a means of advertising or generating interest

розіграш, дарунок

a method of selling and promoting goods and services by phone

телемаркетинг, телефонний продаж

a method of marketing in which a company encourages customers to share information about its services or products by email or on social media

вірусний маркетинг, вірусна реклама

a small advertisement published in a newspaper or website, expressing requirements of a person or company

оголошення про вакансію, маленьке оголошення

a business entity, organization, or company engaged in commercial, industrial, or professional activities

підприємство, компанія

(economics) a market structure in which only a few competitors are involved but none of them have the overall control

олігонополія, олігопольна структура

a piece of advertisement in a newspaper or magazine, designed to seem like an objective article and not an advertisement

рекламна стаття, рекламний матеріал

a form of online advertisement that is shown at the sides, top, or bottom of a webpage and is delivered by an ad server

банерна реклама, банер

a novel device or strategy designed to attract attention or increase appeal, often considered superficial or short-lived

гіммiк, фокус

unsolicited or unwanted promotional materials, advertisements, or other non-personalized mailings sent to a large number of recipients

сміттєва пошта, спам-пошта

a promotional message or material sent to a large number of people through the mail

Промо-розсилка, Рекламна розсилка

an advertising television program that tries to promote a product by giving a lot of information about it in a supposedly objective manner

інфомаркетинг, телемагазин

the inclusion of a company's product in a movie or TV program as a form of paid promotion

продуктове розміщення, розміщення товару

a form of multi-level marketing where profit is derived primarily from recruiting others into the scheme, rather than from legitimate product sales

пірамідний продаж, пірамідний маркетинг

an organization or company that is officially connected to or associated with a larger entity, typically through a contractual or ownership arrangement, for the purpose of mutual benefit or collaboration

афілійоване підприємство, філія

a specialized segment of the market for a particular kind of product or service

ніша, сегмент ринку

an ad or notice in a publication, categorically arranged, offering goods, services, jobs, or information

оголошення, классифіковане оголошення

an international organization established in 1995, responsible for facilitating global trade negotiations, enforcing trade agreements, and providing a platform for resolving trade disputes among member countries

Всесвітня торговельна організація, ВТО