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Vocabulário para IELTS Academic (Pontuação 8-9) - Marketing
Aqui, você aprenderá algumas palavras em inglês relacionadas ao Marketing que são necessárias para o exame acadêmico do IELTS.
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the practice of selling products or services using phone, mail, or email
marketing direto, venda direta
a brief, persuasive speech used to spark interest in an idea, product, or project, typically lasting no more than 20-30 seconds
discurso de elevador, pitch rápido
a promotional activity where products or services are offered for free as a means of advertising or generating interest
brinde promocional, sorteio promocional
a method of selling and promoting goods and services by phone
telemarketing, marketing telefônico
a method of marketing in which a company encourages customers to share information about its services or products by email or on social media
marketing viral, publicidade viral
a small advertisement published in a newspaper or website, expressing requirements of a person or company
anúncio de procura, pequeno anúncio
a business entity, organization, or company engaged in commercial, industrial, or professional activities
empresa, companhia
(economics) a market structure in which only a few competitors are involved but none of them have the overall control
oligopólio, estrutura de mercado com poucos concorrentes
a piece of advertisement in a newspaper or magazine, designed to seem like an objective article and not an advertisement
publicidade editorial, artigo publicitário
a form of online advertisement that is shown at the sides, top, or bottom of a webpage and is delivered by an ad server
anúncio de banner, banner publicitário
a novel device or strategy designed to attract attention or increase appeal, often considered superficial or short-lived
truque, artifício
unsolicited or unwanted promotional materials, advertisements, or other non-personalized mailings sent to a large number of recipients
lixo eletrônico, spam
a promotional message or material sent to a large number of people through the mail
envio postal promocional, mailing promocional
an advertising television program that tries to promote a product by giving a lot of information about it in a supposedly objective manner
programa publicitário, televenda
the inclusion of a company's product in a movie or TV program as a form of paid promotion
colocação de produto, publicidade integrada
a form of multi-level marketing where profit is derived primarily from recruiting others into the scheme, rather than from legitimate product sales
venda piramidal, esquema em pirâmide
an organization or company that is officially connected to or associated with a larger entity, typically through a contractual or ownership arrangement, for the purpose of mutual benefit or collaboration
afiliada, associado
a focused segment of the market, tailored to meet the specific needs or interests of a specific group of consumers
nicho, segmento de mercado
an ad or notice in a publication, categorically arranged, offering goods, services, jobs, or information
anúncio classificado, classificado
an international organization established in 1995, responsible for facilitating global trade negotiations, enforcing trade agreements, and providing a platform for resolving trade disputes among member countries
Organização Mundial do Comércio, OMC
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