Академический IELTS (Уровень 8 и Выше) - Marketing
Здесь вы выучите некоторые английские слова, связанные с маркетингом, которые необходимы для сдачи академического экзамена IELTS.
Обзор
Флэш-карточки
Правописание
Тест
the practice of selling products or services using phone, mail, or email
прямой маркетинг
a brief, persuasive speech used to spark interest in an idea, product, or project, typically lasting no more than 20-30 seconds
короткая презентация, элеваторная речь
a promotional activity where products or services are offered for free as a means of advertising or generating interest
разыгрыш, подарок
a method of selling and promoting goods and services by phone
телемаркетинг
a method of marketing in which a company encourages customers to share information about its services or products by email or on social media
вирусный маркетинг
a small advertisement published in a newspaper or website, expressing requirements of a person or company
объявление
a business entity, organization, or company engaged in commercial, industrial, or professional activities
предприятие, компания
(economics) a market structure in which only a few competitors are involved but none of them have the overall control
олигополия
a piece of advertisement in a newspaper or magazine, designed to seem like an objective article and not an advertisement
рекламный материал
a form of online advertisement that is shown at the sides, top, or bottom of a webpage and is delivered by an ad server
баннерная реклама
a novel device or strategy designed to attract attention or increase appeal, often considered superficial or short-lived
гиммик, уловка
unsolicited or unwanted promotional materials, advertisements, or other non-personalized mailings sent to a large number of recipients
мусорная почта, спам почта
a promotional message or material sent to a large number of people through the mail
Рассылки, Рекламная рассылка
an advertising television program that tries to promote a product by giving a lot of information about it in a supposedly objective manner
рекламный ролик
the inclusion of a company's product in a movie or TV program as a form of paid promotion
размещение продукции
a form of multi-level marketing where profit is derived primarily from recruiting others into the scheme, rather than from legitimate product sales
пирамида продаж, пирамида маркетинга
an organization or company that is officially connected to or associated with a larger entity, typically through a contractual or ownership arrangement, for the purpose of mutual benefit or collaboration
аффилированное лицо, филиал
a specialized segment of the market for a particular kind of product or service
ниша, сегмент рынка
an ad or notice in a publication, categorically arranged, offering goods, services, jobs, or information
объявление, классифицированное объявление
an international organization established in 1995, responsible for facilitating global trade negotiations, enforcing trade agreements, and providing a platform for resolving trade disputes among member countries
Всемирная торговая организация, ВТО