Academisch IELTS (Band 8 en Hoger) - Marketing
Hier leert u enkele Engelse woorden die verband houden met marketing en die nodig zijn voor het Academisch IELTS-examen.
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the practice of selling products or services using phone, mail, or email

direct marketing, directe verkoop

a brief, persuasive speech used to spark interest in an idea, product, or project, typically lasting no more than 20-30 seconds

elevator pitch, korte presentatie

a promotional activity where products or services are offered for free as a means of advertising or generating interest

giveaway, weggever

a method of selling and promoting goods and services by phone

telemarketing, verkoop via telefoon

a method of marketing in which a company encourages customers to share information about its services or products by email or on social media

virale marketing, virusreclame

a small advertisement published in a newspaper or website, expressing requirements of a person or company

vacature, wantadvertentie

a business entity, organization, or company engaged in commercial, industrial, or professional activities

bedrijf, onderneming

(economics) a market structure in which only a few competitors are involved but none of them have the overall control

oligopolie, oligopolistische markt

a piece of advertisement in a newspaper or magazine, designed to seem like an objective article and not an advertisement

advertorial, reclameartikel

a form of online advertisement that is shown at the sides, top, or bottom of a webpage and is delivered by an ad server

banneradvertentie, banner

a novel device or strategy designed to attract attention or increase appeal, often considered superficial or short-lived

gimmick, truc

unsolicited or unwanted promotional materials, advertisements, or other non-personalized mailings sent to a large number of recipients

onnodige post, junkmail

a promotional message or material sent to a large number of people through the mail

Mailing, Promotionele verzending

an advertising television program that tries to promote a product by giving a lot of information about it in a supposedly objective manner

infomercial, teleshopping

the inclusion of a company's product in a movie or TV program as a form of paid promotion

productplaatsing, productplaatsing

a form of multi-level marketing where profit is derived primarily from recruiting others into the scheme, rather than from legitimate product sales

piramideverkoop, piramidesysteem

an organization or company that is officially connected to or associated with a larger entity, typically through a contractual or ownership arrangement, for the purpose of mutual benefit or collaboration

vennoot, filiaal

a specialized segment of the market for a particular kind of product or service

niche, marksegment

an ad or notice in a publication, categorically arranged, offering goods, services, jobs, or information

geclassificeerde advertentie, advertentie

