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Boek Insight - Intermediate - Eenheid 6 - 6A

Hier vindt u de woordenschat uit Unit 6 t/m 6A in het Insight Intermediate cursusboek, zoals "agency", "endorsement", "insider", etc.

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Insight - Intermediate
marketing

the act or process of selling or advertising a product or service, usually including market research

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agency

a business or organization that provides services to other parties, especially by representing them in transactions

agentschap,organisatie

agentschap,organisatie

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brand

the name that a particular product or service is identified with

merk,etiket

merk,etiket

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luxury

something that is very desirable and expensive but not essential

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free

not requiring payment

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insider

someone who is part of a particular group or organization, especially someone who knows information that others do not have access to

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product

something that is created or grown for sale

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goods

items made or produced for sale

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unnecessary

not needed at all or more than what is required

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expensive

having a high price

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cheap

having a low price

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usual

happening or done most of the time

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billboard

a big sign used for advertising, usually found near roads or highways

reclamebord,billboard

reclamebord,billboard

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magazine

a colorful thin book that has news, pictures, and stories about different things like fashion, sports, and animals, usually issued weekly or monthly

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fashion

the styles and trends of clothing, accessories, makeup, and other items that are popular in a certain time and place

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publication

a printed work, such as a book, magazine, etc. that is publicly distributed

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company

an organization that does business and earns money from it

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to associate

to make a connection between someone or something and another in the mind

associeren,verbinden

associeren,verbinden

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banner

a long piece of cloth with a design or message, which is hung in public places, typically used to represent something at events

banner,vlag

banner,vlag

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classified ad

a type of advertisement in a newspaper, magazine, or online platform that is typically short, text-only, and grouped under specific categories

rubriekadvertentie,geclassificeerde advertentie

rubriekadvertentie,geclassificeerde advertentie

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commercial

related to the purchasing and selling of different goods and services

commercieel,handel

commercieel,handel

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endorsement

a statement, especially by someone famous, as a form of advertisement claiming they are approved of a product

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flyer

a small piece of paper that has information about something being advertised, usually printed in color and handed out to people by hand

folder,flyer

folder,flyer

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jingle

a short catchy tune, often used in advertising

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logo

a symbol or design used to represent a company or organization

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pop-up

a window that appears suddenly on top of the current screen, often used to display advertising or notifications

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slogan

a short memorable phrase that is used in advertising to draw people's attention toward something

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spam

unwanted or irrelevant online advertisements sent to many people

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stealth marketing

a strategy in which advertisers promote a product or service without consumers being aware that they are being marketed to

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advertisement

any movie, picture, note, etc. designed to promote products or services to the public

advertentie,reclame

advertentie,reclame

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celerity

the quality of being fast and swift in movement

snelheid,vlotheid

snelheid,vlotheid

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offer

a statement in which one expresses readiness or willingness to do something for someone or give something to them

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recommendation

a suggestion or piece of advice given to someone officially, especially about the course of action that they should take

aanbeveling

aanbeveling

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glossy

(of paper or magazine) having a shiny or polished surface, typically because of a coating

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campaign

a series of organized activities that are intended to achieve a particular goal

campagne,operatie

campagne,operatie

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to encourage

to provide someone with support, hope, or confidence

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advertisement

any movie, picture, note, etc. designed to promote products or services to the public

advertentie,reclame

advertentie,reclame

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