pattern

El libro Insight - Intermedio - Unidad 6 - 6A

Aquí encontrarás el vocabulario de la Unidad 6 - 6A del libro de curso Insight Intermediate, como "agencia", "endoso", "insider", etc.

Revisión

Tarjetas de memoria

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Insight - Intermediate
marketing
marketing
[Sustantivo]

the act or process of selling or advertising a product or service, usually including market research

marketing

marketing

Ex: Her job involves designing marketing strategies for new products. 

Su trabajo implica diseñar estrategias de marketing para nuevos productos.

agency
agency
[Sustantivo]

a business or organization that provides services to other parties, especially by representing them in transactions

agencia

agencia

Ex: A travel agency arranges and books travel plans on behalf of clients. 

Una agencia de viajes organiza y reserva planes de viaje en nombre de los clientes.

brand
brand
[Sustantivo]

the name that a particular product or service is identified with

marca

marca

Ex: As a luxury brand, Rolex commands a premium price for its watches. 

Como marca de lujo, Rolex impone un precio premium por sus relojes.

luxury
luxury
[Sustantivo]

the characteristic of being exceptionally expensive, offering superior quality and exclusivity

lujo

lujo

Ex: The handbag's luxury was reflected in its intricate design and high price tag. 

El lujo del bolso se reflejaba en su intrincado diseño y su alto precio.

free
free
[Adjetivo]

not requiring payment

gratis

gratis

Ex: The community center has free yoga classes on the weekend. 

El centro comunitario tiene clases de yoga gratuitas los fines de semana.

insider
insider
[Sustantivo]

someone who is part of a particular group or organization, especially someone who knows information that others do not have access to

informado, persona enterada

informado, persona enterada

Ex: Only insiders had access to the confidential report. 

Solo los insiders tenían acceso al informe confidencial.

product
product
[Sustantivo]

something that is created or grown for sale

producto

producto

Ex: Farmers in the region grow a variety of agricultural products, including fruits and vegetables. 

Los agricultores de la región cultivan una variedad de productos agrícolas, incluyendo frutas y verduras.

goods
goods
[Sustantivo]

items made or produced for sale

bienes

bienes

Ex: The shipment of goods arrived late, causing a delay in restocking the shelves. 

El envío de mercancías llegó tarde, lo que causó un retraso en el reabastecimiento de los estantes.

unnecessary
unnecessary
[Adjetivo]

not needed at all or more than what is required

innecesario

innecesario

Ex: The additional security measures seemed unnecessary given the low risk of a security breach. 

Las medidas de seguridad adicionales parecían innecesarias dado el bajo riesgo de una brecha de seguridad.

expensive
expensive
[Adjetivo]

having a high price

caro

caro

Ex: The restaurant had expensive prices, but the food was delicious. 

El restaurante tenía precios caros, pero la comida estaba deliciosa.

cheap
cheap
[Adjetivo]

having a low price

barato

barato

Ex: The hotel room was cheap, but it lacked amenities. 

La habitación del hotel era barata, pero carecía de comodidades.

usual
usual
[Adjetivo]

conforming to what is generally anticipated or considered typical

habitual, usual

habitual, usual

Ex: They followed the usual protocol during the meeting. 

Siguieron el protocolo habitual durante la reunión.

billboard
billboard
[Sustantivo]

a big sign used for advertising, usually found near roads or highways

valla publicitaria, cartelera

valla publicitaria, cartelera

Ex: The company rented a billboard to promote their new product. 

La empresa alquiló un cartelera para promocionar su nuevo producto.

magazine
magazine
[Sustantivo]

a colorful thin book that has news, pictures, and stories about different things like fashion, sports, and animals, usually issued weekly or monthly

revista

revista

Ex: My mom subscribes to a cooking magazine, and we often try new recipes from it. 

Mi mamá está suscrita a una revista de cocina, y a menudo probamos nuevas recetas de ella.

fashion
fashion
[Sustantivo]

the styles and trends of clothing, accessories, makeup, and other items that are popular in a certain time and place

moda

moda

Ex: The fashion industry is constantly evolving with new ideas and concepts. 

La industria de la moda está en constante evolución con nuevas ideas y conceptos.

publication
publication
[Sustantivo]

a printed work, such as a book, magazine, etc. that is publicly distributed

publicación

publicación

Ex: The publication of the novel was delayed due to printing issues. 

La publicación de la novela se retrasó debido a problemas de impresión.

company
company
[Sustantivo]

an organization that does business and earns money from it

empresa, compañía

empresa, compañía

Ex: The car company introduced several new models this year. 

La compañía de automóviles presentó varios modelos nuevos este año.

to associate

to make a connection between someone or something and another in the mind

asociar

asociar

Ex: Some students associate the library with a quiet and focused environment for studying. 

Asociar ayuda a algunos estudiantes a conectar la biblioteca con un entorno tranquilo y enfocado para estudiar.

banner
banner
[Sustantivo]

a long piece of cloth with a design or message, which is hung in public places, typically used to represent something at events

bandera

bandera

Ex: The company placed a banner outside the store to advertise its sale. 

La empresa colocó un cartel fuera de la tienda para anunciar su venta.

classified advertising

a form of advertising that is typically text-based and organized into specific categories, such as job listings, real estate, vehicles, and personal services

publicidad clasificada, anuncios clasificados

publicidad clasificada, anuncios clasificados

Ex: The classified advertising section in the magazine had listings for various freelance opportunities. 

La sección de anuncios clasificados en la revista tenía listados para varias oportunidades de trabajo independiente.

commercial
commercial
[Adjetivo]

related to the purchasing and selling of different goods and services

comercial

comercial

Ex: This product is designed for the commercial use, not for private households. 

Este producto está diseñado para uso comercial, no para hogares privados.

endorsement
endorsement
[Sustantivo]

a statement, especially by someone famous, as a form of advertisement claiming they are approved of a product

promoción

promoción

Ex: The product has been marketed with several endorsements from athletes. 

El producto se ha comercializado con varios endosos de atletas.

flyer
flyer
[Sustantivo]

a small piece of paper that has information about something being advertised, usually printed in color and handed out to people by hand

folleto, volante

folleto, volante

Ex: They distributed flyers to promote the concert. 

Distribuyeron folletos para promocionar el concierto.

jingle
jingle
[Sustantivo]

a short catchy tune, often used in advertising

sintonía, cancioncilla

sintonía, cancioncilla

Ex: They hired a popular musician to create a catchy jingle for their campaign. 

Contrataron a un músico popular para crear un jingle pegadizo para su campaña.

logo
logo
[Sustantivo]

a symbol or design used to represent a company or organization

logo, emblema

logo, emblema

Ex: Every time I see that logo, I think of quality and reliability. 

Cada vez que veo ese logo, pienso en calidad y fiabilidad.

pop-up
pop-up
[Sustantivo]

a window that appears suddenly on top of the current screen, often used to display advertising or notifications

ventana emergente, pop-up

ventana emergente, pop-up

Ex: The website uses pop-up windows to display important announcements to visitors. 

El sitio web utiliza ventanas pop-up para mostrar anuncios importantes a los visitantes.

slogan
slogan
[Sustantivo]

a short memorable phrase that is used in advertising to draw people's attention toward something

eslogan

eslogan

Ex: The marketing team spent weeks brainstorming the perfect slogan to capture the essence of their new product. 

El equipo de marketing pasó semanas haciendo lluvia de ideas para el eslogan perfecto que capturara la esencia de su nuevo producto.

spam
spam
[Sustantivo]

unwanted or irrelevant online advertisements sent to many people

spam, correo basura

spam, correo basura

Ex: Spam can clog up your inbox and make it difficult to find important messages. 

El spam puede obstruir tu bandeja de entrada y dificultar la búsqueda de mensajes importantes.

stealth marketing
stealth marketing
[Sustantivo]

a strategy in which advertisers promote a product or service without consumers being aware that they are being marketed to

marketing sigiloso, marketing encubierto

marketing sigiloso, marketing encubierto

Ex: Many films use stealth marketing by featuring branded products. 

Muchas películas utilizan el marketing sigiloso al incluir productos de marca.

advertisement
advertisement
[Sustantivo]

any movie, picture, note, etc. designed to promote products or services to the public

anuncio, comercial

anuncio, comercial

Ex: She saw an advertisement for a job vacancy in the local newspaper. 

Ella vio un anuncio para una vacante de trabajo en el periódico local.

celerity
celerity
[Sustantivo]

the quality of being fast and swift in movement

celeridad

celeridad

Ex: The team’s celerity in responding to the emergency was crucial. 

La celeridad del equipo al responder a la emergencia fue crucial.

offer
offer
[Sustantivo]

the action of presenting something verbally

propuesta, oferta

propuesta, oferta

Ex: She smiled at his offer to drive her home. 

Ella sonrió ante su oferta de llevarla a casa.

recommendation
recommendation
[Sustantivo]

a suggestion or piece of advice given to someone officially, especially about the course of action that they should take

recomendación

recomendación

Ex: He followed his mentor's recommendation to apply for the scholarship. 

Siguió la recomendación de su mentor para solicitar la beca.

glossy
glossy
[Adjetivo]

(of paper or magazine) having a shiny or polished surface, typically because of a coating

brillante, satínado

brillante, satínado

Ex: The glossy finish on the brochure made it more appealing to customers. 

El acabado brillante del folleto lo hizo más atractivo para los clientes.

campaign
campaign
[Sustantivo]

a series of organized activities that are intended to achieve a particular goal

campaña

campaña

Ex: The environmental group launched a campaign to reduce plastic waste in oceans. 
to encourage

to provide someone with support, hope, or confidence

animar, motivar

animar, motivar

Ex: The coach's motivational speeches were designed to encourage the athletes, inspiring them to give their best performance on the field. 

Los discursos motivacionales del entrenador estaban diseñados para animar a los atletas, inspirándolos a dar su mejor desempeño en el campo.

advertisement
advertisement
[Sustantivo]

any movie, picture, note, etc. designed to promote products or services to the public

anuncio, comercial

anuncio, comercial

Ex: She saw an advertisement for a job vacancy in the local newspaper. 

Ella vio un anuncio para una vacante de trabajo en el periódico local.

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