El libro Insight - Intermedio - Unidad 6 - 6A
Aquí encontrarás el vocabulario de la Unidad 6 - 6A del libro de curso Insight Intermediate, como "agencia", "endoso", "insider", etc.
Revisión
Tarjetas de memoria
Ortografía
Cuestionario
the act or process of selling or advertising a product or service, usually including market research
marketing
a business or organization that provides services to other parties, especially by representing them in transactions
agencia
the name that a particular product or service is identified with
marca
a pleasant advantage, freedom, or opportunity that is not usually available
not requiring payment
gratis
someone who is part of a particular group or organization, especially someone who knows information that others do not have access to
informado, persona enterada
something that is created or grown for sale
producto
items made or produced for sale
bienes
El envío de mercancías llegó tarde, lo que causó un retraso en el reabastecimiento de los estantes.
not needed at all or more than what is required
innecesario
Las medidas de seguridad adicionales parecían innecesarias dado el bajo riesgo de una brecha de seguridad.
having a high price
caro
conforming to what is generally anticipated or considered typical
habitual, usual
Siguieron el protocolo habitual durante la reunión.
a big sign used for advertising, usually found near roads or highways
valla publicitaria, cartelera
La empresa alquiló un cartelera para promocionar su nuevo producto.
a colorful thin book that has news, pictures, and stories about different things like fashion, sports, and animals, usually issued weekly or monthly
revista
the styles and trends of clothing, accessories, makeup, and other items that are popular in a certain time and place
moda
a printed work, such as a book, magazine, etc. that is publicly distributed
publicación
an organization that does business and earns money from it
empresa, compañía
to make a connection between someone or something and another in the mind
asociar
a long piece of cloth with a design or message, which is hung in public places, typically used to represent something at events
bandera
La empresa colocó un cartel fuera de la tienda para anunciar su venta.
a form of advertising that is typically text-based and organized into specific categories, such as job listings, real estate, vehicles, and personal services
publicidad clasificada, anuncios clasificados
La sección de anuncios clasificados en la revista tenía listados para varias oportunidades de trabajo independiente.
related to the purchasing and selling of different goods and services
comercial
a statement, especially by someone famous, as a form of advertisement claiming they are approved of a product
promoción
El producto se ha comercializado con varios endosos de atletas.
a small piece of paper that has information about something being advertised, usually printed in color and handed out to people by hand
folleto, volante
Distribuyeron folletos para promocionar el concierto.
a short catchy tune, often used in advertising
sintonía, cancioncilla
Contrataron a un músico popular para crear un jingle pegadizo para su campaña.
a symbol or design used to represent a company or organization
logo, emblema
Cada vez que veo ese logo, pienso en calidad y fiabilidad.
a window that appears suddenly on top of the current screen, often used to display advertising or notifications
ventana emergente, pop-up
El sitio web utiliza ventanas pop-up para mostrar anuncios importantes a los visitantes.
a short memorable phrase that is used in advertising to draw people's attention toward something
eslogan
El equipo de marketing pasó semanas haciendo lluvia de ideas para el eslogan perfecto que capturara la esencia de su nuevo producto.
unwanted or irrelevant online advertisements sent to many people
spam, correo basura
El spam puede obstruir tu bandeja de entrada y dificultar la búsqueda de mensajes importantes.
a strategy in which advertisers promote a product or service without consumers being aware that they are being marketed to
marketing sigiloso, marketing encubierto
Muchas películas utilizan el marketing sigiloso al incluir productos de marca.
a public notice, image, video, or other message intended to promote a product, service, event, job, or similar offering
anuncio, comercial
the quality of being fast and swift in movement
celeridad
La celeridad del equipo al responder a la emergencia fue crucial.
the action of presenting something verbally
propuesta, oferta
a suggestion or piece of advice given to someone officially, especially about the course of action that they should take
recomendación
(of paper or magazine) having a shiny or polished surface, typically because of a coating
brillante, satínado
El acabado brillante del folleto lo hizo más atractivo para los clientes.
a series of organized activities that are intended to achieve a particular goal
campaña
to provide someone with support, hope, or confidence
animar, motivar
a public notice, image, video, or other message intended to promote a product, service, event, job, or similar offering
anuncio, comercial
