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Cartea Insight - Intermediar - Unitatea 6 - 6A

Aici veți găsi vocabularul din Unitatea 6 - 6A din manualul Insight Intermediate, cum ar fi "agenție", "aviz", "insider", etc.

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Insight - Intermediate
marketing
marketing
[substantiv]

the act or process of selling or advertising a product or service, usually including market research

marketing, vânzare

marketing, vânzare

Ex: Successful marketing requires understanding customer needs. 
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agency
agency
[substantiv]

a business or organization that provides services to other parties, especially by representing them in transactions

agenție, birou

agenție, birou

Ex: A real estate agency helps facilitate transactions between property buyers and sellers. 
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brand
brand
[substantiv]

the name that a particular product or service is identified with

marcă, nume comercial

marcă, nume comercial

Ex: Apple is known for its innovative products and strong brand identity worldwide. 
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luxury
luxury
[substantiv]

the characteristic of being exceptionally expensive, offering superior quality and exclusivity

lux

lux

Ex: The luxury of the hotel's amenities was evident in its opulent decor and exceptional service. 
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free
free
[adjectiv]

not requiring payment

gratuit, liber

gratuit, liber

Ex: Free Wi-Fi is available in this café. 
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insider
insider
[substantiv]

someone who is part of a particular group or organization, especially someone who knows information that others do not have access to

insider, persoană informată

insider, persoană informată

Ex: As an insider, he knew about the company’s future plans. 
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product
product
[substantiv]

something that is created or grown for sale

produs, articol

produs, articol

Ex: The bakery's best-selling product is its freshly baked bread. 
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goods
goods
[substantiv]

items made or produced for sale

mărfuri,  produse

mărfuri, produse

Ex: The store offers a wide range of goods, from fresh produce to handmade crafts. 
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unnecessary
unnecessary
[adjectiv]

not needed at all or more than what is required

inutil, superflu

inutil, superflu

Ex: His comments during the meeting were unnecessary and only served to prolong the discussion. 
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expensive
expensive
[adjectiv]

having a high price

scump, costisitor

scump, costisitor

Ex: He bought an expensive watch as a gift for his father. 
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cheap
cheap
[adjectiv]

having a low price

ieftin, cu preț mic

ieftin, cu preț mic

Ex: He found a cheap flight deal for his vacation. 
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usual
usual
[adjectiv]

conforming to what is generally anticipated or considered typical

obișnuit, uzual

obișnuit, uzual

Ex: The usual procedure involves filling out the form first. 
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billboard
billboard
[substantiv]

a big sign used for advertising, usually found near roads or highways

panou publicitar, afis

panou publicitar, afis

Ex: The billboard advertised the latest smartphone on the highway. 
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magazine
magazine
[substantiv]

a colorful thin book that has news, pictures, and stories about different things like fashion, sports, and animals, usually issued weekly or monthly

revistă, magazin

revistă, magazin

Ex: I often read parenting magazines to get advice on raising my children. 
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fashion
fashion
[substantiv]

the styles and trends of clothing, accessories, makeup, and other items that are popular in a certain time and place

modă

modă

Ex: Fashion trends can vary greatly depending on the region and culture. 
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publication
publication
[substantiv]

a printed work, such as a book, magazine, etc. that is publicly distributed

publicație

publicație

Ex: The library has a collection of rare publications from the 19th century. 
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company
company
[substantiv]

an organization that does business and earns money from it

companie, firmă

companie, firmă

Ex: He invested his savings in a small startup company. 
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to associate

to make a connection between someone or something and another in the mind

asocia, legă

asocia, legă

Ex: Many people associate the smell of freshly baked cookies with warmth and home. 
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banner
banner
[substantiv]

a long piece of cloth with a design or message, which is hung in public places, typically used to represent something at events

banner, pancartă

banner, pancartă

Ex: The school hung a banner in the gym to celebrate the championship win. 
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classified advertising

a form of advertising that is typically text-based and organized into specific categories, such as job listings, real estate, vehicles, and personal services

publicitate clasificată, anunțuri

publicitate clasificată, anunțuri

Ex: Classified advertisement is often the most affordable way to promote a small business. 
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commercial
commercial
[adjectiv]

related to the purchasing and selling of different goods and services

comercial

comercial

Ex: Commercial transactions involve the exchange of goods or services for money. 
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endorsement
endorsement
[substantiv]

a statement, especially by someone famous, as a form of advertisement claiming they are approved of a product

aprobare,  susținere

aprobare, susținere

Ex: The celebrity's endorsement of the new brand boosted its sales significantly. 
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flyer
flyer
[substantiv]

a small piece of paper that has information about something being advertised, usually printed in color and handed out to people by hand

pliant, flyer

pliant, flyer

Ex: She handed out flyers for the new café. 
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jingle
jingle
[substantiv]

a short catchy tune, often used in advertising

jingle, melodie captivantă

jingle, melodie captivantă

Ex: The jingle for that soda brand is stuck in my head all day. 
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logo
logo
[substantiv]

a symbol or design used to represent a company or organization

logo, emblema

logo, emblema

Ex: The company's new logo features a bold design with vibrant colors that stand out. 
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pop-up
pop-up
[substantiv]

a window that appears suddenly on top of the current screen, often used to display advertising or notifications

fereastră pop-up, fereastră care apare brusc

fereastră pop-up, fereastră care apare brusc

Ex: She installed an ad blocker to reduce the number of pop-up ads while browsing the internet. 
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slogan
slogan
[substantiv]

a short memorable phrase that is used in advertising to draw people's attention toward something

slogan, motto

slogan, motto

Ex: The company's slogan "Just Do It" became synonymous with their brand, inspiring millions of athletes worldwide. 
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spam
spam
[substantiv]

unwanted or irrelevant online advertisements sent to many people

spam, email nedorit

spam, email nedorit

Ex: The email filter automatically detects and removes spam from my inbox. 
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stealth marketing
stealth marketing
[substantiv]

a strategy in which advertisers promote a product or service without consumers being aware that they are being marketed to

marketing ascuns, marketing stealth

marketing ascuns, marketing stealth

Ex: The company used stealth marketing to attract young customers. 
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advertisement
advertisement
[substantiv]

any movie, picture, note, etc. designed to promote products or services to the public

reclamă, anunț

reclamă, anunț

Ex: I saw an interesting advertisement about a new Italian restaurant in town. 
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celerity
celerity
[substantiv]

the quality of being fast and swift in movement

rapiditate, agilitate

rapiditate, agilitate

Ex: The athlete’s celerity on the track earned him a gold medal. 
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offer
offer
[substantiv]

the action of presenting something verbally

propunere, ofertă

propunere, ofertă

Ex: His offer of apology sounded sincere. 
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recommendation
recommendation
[substantiv]

a suggestion or piece of advice given to someone officially, especially about the course of action that they should take

recomandare, sfat

recomandare, sfat

Ex: The doctor made a recommendation to increase her daily exercise. 
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glossy
glossy
[adjectiv]

(of paper or magazine) having a shiny or polished surface, typically because of a coating

lucios, lacat

lucios, lacat

Ex: The glossy magazine featured vibrant photographs that caught her eye. 
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campaign
campaign
[substantiv]

a series of organized activities that are intended to achieve a particular goal

campanie

campanie

Ex: The presidential campaign included rallies, debates, and advertising across the country. 
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to encourage

to provide someone with support, hope, or confidence

încuraja, sprijini

încuraja, sprijini

Ex: The teacher always took the time to encourage her students, praising their efforts and boosting their confidence in the classroom. 
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advertisement
advertisement
[substantiv]

any movie, picture, note, etc. designed to promote products or services to the public

reclamă, anunț

reclamă, anunț

Ex: I saw an interesting advertisement about a new Italian restaurant in town. 
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