Vocabulary for IELTS (Academic) - Marketing

someone who buys and uses services or goods

to require a particular amount of money

the process of either bringing a new product from concept to market release or renewing an existing product

(of signals or data) representing and processing data as series of the digits 0 and 1 in electronic signals

the process of supplying shops and other businesses with products to be sold

the person who buys a product for personal use

the conception of a person, organization, product, etc. that is presented to the public

the name or trademark of a company that produces music records

to start an organized activity or operation

the act of gathering information about what people need or buy the most and why

connected to other computer networks through the Internet

the process of putting a product in a container or covering in order to be sold

something that is created or grown for sale

the process of presenting a favorable public image of a person, firm, or institution

recorded officially on a list

a person or an organization that pays the expenses of a TV, radio or online program as a means of advertisement

a name or design that exclusively belongs to a particular company or its products

a person who wants to buy something, usually an expensive item

a person or company that sells something

a pamphlet that lists all the items that people can buy

a label on an item that shows how much it costs

a way through which a company delivers its products to the customers

a paid announcement that draws public attention to a product or service

the activity of drawing public attention to a service or product in order to help it sell more

business exchanges that are done online

a share in something monetary

the range of products or services that a particular firm or organization offers to its customers

all the efforts by which products and services are promoted and sold using the internet and online methods

the general perception that the public have of a product, person, organization, etc. that may not be accurate

the inclusion of a company's product in a movie or TV program as a form of paid promotion