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Vocabulário para IELTS (Acadêmico) - Marketing
Aqui você aprenderá algumas palavras em inglês sobre marketing, como “consumidor”, “lançamento”, “catálogo”, etc., que são necessárias para o exame IELTS.
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the process of either bringing a new product from concept to market release or renewing an existing product
desenvolvimento de produtos, desenvolvimento de mercadorias
(of signals or data) representing and processing data as series of the digits 0 and 1 in electronic signals
digital, numérico
the process of supplying shops and other businesses with products to be sold
distribuição, entrega
the person who buys a product for personal use
usuário final, consumidor final
the conception of a person, organization, product, etc. that is presented to the public
imagem, representação
the name or trademark of a company that produces music records
gravadora, etiqueta
the act of gathering information about what people need or buy the most and why
pesquisa de mercado, estudo de mercado
connected to other computer networks through the Internet
online, conectado online
the process of putting a product in a container or covering in order to be sold
embalagem, embalamento
the process of presenting a favorable public image of a person, firm, or institution
relações públicas
a person or an organization that pays the expenses of a TV, radio or online program as a means of advertisement
patrocinador, sponsor
a name or design that exclusively belongs to a particular company or its products
marca registrada, sinal distintivo
a person who wants to buy something, usually an expensive item
comprador, adquirente
a pamphlet that lists all the items that people can buy
catálogo, folheto
a label on an item that shows how much it costs
etiqueta de preço, tag de preço
a way through which a company delivers its products to the customers
canal de distribuição, rede de distribuição
a paid announcement that draws public attention to a product or service
publicidade, anúncio
the activity of drawing public attention to a service or product in order to help it sell more
promoção, oferta
business exchanges that are done online
e-commerce, comércio eletrônico
the range of products or services that a particular firm or organization offers to its customers
portfólio, gama de produtos
all the efforts by which products and services are promoted and sold using the internet and online methods
marketing digital, marketing online
the general perception that the public have of a product, person, organization, etc. that may not be accurate
imagem pública, percepção pública
the inclusion of a company's product in a movie or TV program as a form of paid promotion
produto de colocação, colocação de produto
