Ordförråd för IELTS (Akademisk) - Marketing

Här kommer du att lära dig några engelska ord om marknadsföring, såsom "konsument", "lansering", "katalog", etc., som behövs för IELTS-provet.

Recension

Flashcards

Stavning

Quiz

Starta lärandet

consumer

[Substantiv]

someone who buys and uses services or goods

konsument, kund

Ex: Online reviews play a significant role in helping consumers make informed choices .Online-recensioner spelar en betydande roll i att hjälpa **konsumenter** att göra välgrundade val.

Stäng

Logga in

to cost

[Verb]

to require a particular amount of money

kosta, gå på

Ex: Right now , the construction project is costing the company a substantial amount of money .Just nu **kostar** byggprojektet företaget en betydande summa pengar.

Stäng

Logga in

product development

[Substantiv]

the process of either bringing a new product from concept to market release or renewing an existing product

produktutveckling, produktskapande

Stäng

Logga in

digital

[adjektiv]

(of signals or data) representing and processing data as series of the digits 0 and 1 in electronic signals

digital

Ex: The library offers a collection of digital books that can be borrowed online .Biblioteket erbjuder en samling **digitala** böcker som kan lånas online.

Stäng

Logga in

distribution

[Substantiv]

the process of supplying shops and other businesses with products to be sold

distribution

Ex: The distribution center was located near major highways to facilitate quick deliveries .**Distributionscentret** var beläget nära större motorvägar för att underlätta snabba leveranser.

Stäng

Logga in

end user

[Substantiv]

the person who buys a product for personal use

slutanvändare, konsument

Stäng

Logga in

image

[Substantiv]

the general impression a person, organization, or product presents to the public

Ex: The athlete maintained an image of sportsmanship and fairness .

Stäng

Logga in

label

[Substantiv]

the name or trademark of a company that produces music records

skivbolag, musikmärke

Ex: The label’s marketing team helped boost the album ’s sales significantly .**Skivbolagets** marknadsföringsteam hjälpte till att öka försäljningen av albumet avsevärt.

Stäng

Logga in

to launch

[Verb]

to start an organized activity or operation

lansera, starta

Ex: He has launched several successful businesses in the past .Han har **lanserat** flera framgångsrika företag tidigare.

Stäng

Logga in

market research

[Substantiv]

the act of gathering information about what people need or buy the most and why

marknadsundersökning, marknadsstudie

Ex: The company 's decision to expand into new markets was informed by comprehensive market research, which highlighted emerging opportunities and potential challenges .Företagets beslut att expandera till nya marknader baserades på omfattande **marknadsundersökningar**, som belyste framväxande möjligheter och potentiella utmaningar.

Stäng

Logga in

online

[adjektiv]

connected to other computer networks through the Internet

online, ansluten

Ex: This online dictionary helps me with unfamiliar words .Denna **online** ordbok hjälper mig med okända ord.

Stäng

Logga in

packaging

[Substantiv]

the process or business of packing goods for storage, transport, or sale

förpackning, packning

Ex: They invested in automated packaging systems to increase efficiency .De investerade i automatiserade **förpacknings**system för att öka effektiviteten.

Stäng

Logga in

product

[Substantiv]

something that is created or grown for sale

produkt, artikel

Ex: The tech startup launched its flagship product at the trade show last month .Tech-startupet lanserade sitt flaggskepps-**produkt** på mässan förra månaden.

Stäng

Logga in

public relations

[Substantiv]

the process of presenting a favorable public image of a person, firm, or institution

Ex: They hired a public relations firm to help boost their presence in the media and attract more clients .De anlitade ett **PR**-företag för att hjälpa till att öka sin närvaro i media och locka fler kunder.

Stäng

Logga in

registered

[adjektiv]

recorded officially on a list

registrerad, inskriven

Stäng

Logga in

sponsor

[Substantiv]

a person or organization that finances a television, radio, or online program for advertising purposes

Ex: The sponsor used the program to promote its new product line .

Stäng

Logga in

trademark

[Substantiv]

a name or design that exclusively belongs to a particular company or its products

varumärke, handelsmärke

Stäng

Logga in

buyer

[Substantiv]

a person who wants to buy something, usually an expensive item

köpare, förvärvare

Ex: A buyer’s satisfaction is crucial for repeat business .En **köpares** tillfredsställelse är avgörande för återkommande affärer.

Stäng

Logga in

seller

[Substantiv]

a person or company that sells something

säljare, försäljare

Stäng

Logga in

catalog

[Substantiv]

a pamphlet that lists all the items that people can buy

katalog

Stäng

Logga in

price tag

[Substantiv]

a label on an item that shows how much it costs

prislapp, utpris

Ex: She hesitated to buy the item when she saw the high price tag attached to it .Hon tvekade att köpa varan när hon såg den höga **prislappen** som var fäst vid den.

Stäng

Logga in

distribution channel

[Substantiv]

a way through which a company delivers its products to the customers

distributionskanal, distributionsväg

Stäng

Logga in

advertising

[Substantiv]

a paid announcement that draws public attention to a product or service

reklam, annons

Ex: Traditional advertising methods like TV and radio are still very effective for large brands .Traditionella **reklam** metoder som TV och radio är fortfarande mycket effektiva för stora varumärken.

Stäng

Logga in

promotion

[Substantiv]

the activity of drawing public attention to a service or product in order to help it sell more

kampanj, reklam

Ex: The promotion campaign featured catchy slogans and eye-catching visuals to attract potential customers .**Kampanjen** innehöll catchy slogans och iögonfallande bilder för att locka potentiella kunder.

Stäng

Logga in

e-commerce

[Substantiv]

business exchanges that are done online

e-handel

Stäng

Logga in

cut

[Substantiv]

a share in something monetary

andel, portion

Ex: The investor was entitled to a generous cut of the company 's revenue as a return on their investment .Investeraren hade rätt till en generös **del** av företagets intäkter som avkastning på sin investering.

Stäng

Logga in

portfolio

[Substantiv]

the complete range of products or services offered by a company or organization

Ex: They launched a new product to broaden their portfolio.

Stäng

Logga in

digital marketing

[Substantiv]

all the efforts by which products and services are promoted and sold using the internet and online methods

digital marknadsföring, online marknadsföring

Stäng

Logga in

public image

[Substantiv]

the general perception that the public have of a product, person, organization, etc. that may not be accurate

offentlig image, allmän uppfattning

Stäng

Logga in

product placement

[Substantiv]

the inclusion of a company's product in a movie or TV program as a form of paid promotion

produktplacering, integrerad reklam

Ex: The reality show featured product placement where contestants wore clothing and accessories from a well-known fashion label , prominently displaying the brand 's logo .Realityshowen innehöll **produktplacering** där tävlande bar kläder och accessoarer från ett välkänt modemärke, med tydlig visning av märkets logotyp.

Stäng

Logga in

Ordförråd för IELTS (Akademisk)
Energi och Bränsle	Economics	Psychology	Globala frågor
Problematiska ord	Kollektiva substantiv	Pratar om trender	Equality
Feminism	Marketing

Ladda ner LanGeek app