pattern

Vocabular pentru IELTS (Academic) - Marketing

Aici veți învăța câteva cuvinte în engleză despre marketing, cum ar fi "consumator", "lansare", "catalog" etc., necesare pentru examenul IELTS.

Revizuire

Fișe de studiu

Ortografie

Chestionar

Începe să înveți
Words for Academic IELTS
consumer
consumer
[substantiv]

someone who buys and uses services or goods

consumator, client

consumator, client

Ex: The company conducts surveys to understand the needs and preferences of consumers. 
Închide
Conectare
to cost
to cost
[verb]

to require a particular amount of money

costa, valora

costa, valora

Ex: Regular maintenance for the car typically costs around $100 per month. 
Închide
Conectare
product development

the process of either bringing a new product from concept to market release or renewing an existing product

dezvoltarea produsului, crearea produsului

dezvoltarea produsului, crearea produsului

Închide
Conectare
digital
digital
[adjectiv]

(of signals or data) representing and processing data as series of the digits 0 and 1 in electronic signals

digital

digital

Ex: Digital cameras have become popular for capturing photos and videos. 

Camerele foto digitale au devenit populare pentru captarea fotografiilor și a videoclipurilor.

Închide
Conectare
distribution
distribution
[substantiv]

the process of supplying shops and other businesses with products to be sold

distribuție

distribuție

Ex: Efficient distribution is key to meeting customer demand in retail. 
Închide
Conectare
end user
end user
[substantiv]

the person who buys a product for personal use

utilizator final, consumator

utilizator final, consumator

Închide
Conectare
image
image
[substantiv]

the general impression a person, organization, or product presents to the public

imagine publică, imagine corporativă

imagine publică, imagine corporativă

Ex: The politician's image suffered after the scandal. 
Închide
Conectare
label
label
[substantiv]

the name or trademark of a company that produces music records

casă de discuri, etichetă muzicală

casă de discuri, etichetă muzicală

Ex: The new artist was discovered by a small indie label. 
Închide
Conectare
to launch
to launch
[verb]

to start an organized activity or operation

lansa, începe

lansa, începe

Ex: They plan to launch a marketing campaign to promote the event. 
Închide
Conectare
market research
market research
[substantiv]

the act of gathering information about what people need or buy the most and why

cercetare de piață, studiu de piață

cercetare de piață, studiu de piață

Ex: Before launching the new product, the company conducted extensive market research to understand consumer preferences and trends. 

Înainte de a lansa noul produs, compania a efectuat o cercetare de piață amplă pentru a înțelege preferințele și tendințele consumatorilor.

Închide
Conectare
online
online
[adjectiv]

connected to other computer networks through the Internet

online, conectat

online, conectat

Ex: The company sells its products through an online marketplace. 

Compania își vinde produsele printr-o piață online.

Închide
Conectare
packaging
packaging
[substantiv]

the process or business of packing goods for storage, transport, or sale

ambalare, împachetare

ambalare, împachetare

Ex: The company specializes in sustainable packaging for food products. 
Închide
Conectare
product
product
[substantiv]

something that is created or grown for sale

produs, articol

produs, articol

Ex: The company introduced a new product line of organic skincare products. 
Închide
Conectare
public relations
public relations
[substantiv]

the process of presenting a favorable public image of a person, firm, or institution

relații publice

relații publice

Ex: The company's public relations team worked tirelessly to manage the fallout from the recent scandal. 
Închide
Conectare
registered
registered
[adjectiv]

recorded officially on a list

înregistrat, înscris

înregistrat, înscris

Închide
Conectare
sponsor
sponsor
[substantiv]

a person or organization that finances a television, radio, or online program in return for advertising or publicity

sponsor

sponsor

Ex: The radio station thanked its main sponsor during the broadcast. 
Închide
Conectare
trademark
trademark
[substantiv]

a name or design that exclusively belongs to a particular company or its products

marcă înregistrată, marcă comercială

marcă înregistrată, marcă comercială

Închide
Conectare
buyer
buyer
[substantiv]

a person who wants to buy something, usually an expensive item

cumpărător, achizitor

cumpărător, achizitor

Ex: She is the buyer for a major retail store. 
Închide
Conectare
seller
seller
[substantiv]

a person or organization that sells something

vânzător,  vânzătoare

vânzător, vânzătoare

Ex: The seller agreed to lower the price of the car. 
Închide
Conectare
catalog
catalog
[substantiv]

a pamphlet that lists all the items that people can buy

catalog

catalog

Ex: She ordered a new sofa from a furniture catalog. 
Închide
Conectare
price tag
price tag
[substantiv]

a label on an item that shows how much it costs

etichetă de preț, preț marcat

etichetă de preț, preț marcat

Ex: She glanced at the price tag and was surprised by how expensive the dress was. 

A aruncat o privire la eticheta cu prețul și a fost surprinsă de cât de scumpă era rochia.

Închide
Conectare
distribution channel

a way through which a company delivers its products to the customers

canal de distribuție, cale de distribuție

canal de distribuție, cale de distribuție

Închide
Conectare
advertising
advertising
[substantiv]

a paid announcement that draws public attention to a product or service

publicitate, anunț

publicitate, anunț

Ex: Effective advertising can significantly increase sales. 
Închide
Conectare
promotion
promotion
[substantiv]

the activity of drawing public attention to a service or product in order to help it sell more

promovare,  publicitate

promovare, publicitate

Ex: He was thrilled to learn that he had been offered a promotion to manager of his department. 
Închide
Conectare
e-commerce
e-commerce
[substantiv]

business exchanges that are done online

comerț electronic

comerț electronic

Închide
Conectare
cut
cut
[substantiv]

a share in something monetary

parte, porțiune

parte, porțiune

Ex: As part of the agreement, the broker took a small cut of the sales commission for facilitating the transaction. 
Închide
Conectare
portfolio
portfolio
[substantiv]

the complete range of products, services, brands, or businesses offered or owned by a company

portofoliu,  gamă

portofoliu, gamă

Ex: The company expanded its portfolio of digital services. 
Închide
Conectare
digital marketing
digital marketing
[substantiv]

all the efforts by which products and services are promoted and sold using the internet and online methods

marketing digital, marketing online

marketing digital, marketing online

Închide
Conectare
public image
public image
[substantiv]

the general perception that the public have of a product, person, organization, etc. that may not be accurate

imagine publică, percepție publică

imagine publică, percepție publică

Închide
Conectare
product placement
product placement
[substantiv]

the inclusion of a company's product in a movie or TV program as a form of paid promotion

plasament de produs, publicitate integrată

plasament de produs, publicitate integrată

Ex: The latest blockbuster movie featured prominent product placement, with the main character driving a luxury sports car brand throughout the film. 

Cel mai recent film blockbuster a prezentat un plasament de produs proeminent, cu personajul principal conducând o marcă de mașină sport de lux pe tot parcursul filmului.

Închide
Conectare
LanGeek
Descarcă aplicația LanGeek