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Vocabular pentru IELTS (Academic) - Marketing

Aici veți învăța câteva cuvinte în limba engleză despre marketing, precum „consumer”, „lansare”, „catalog”, etc. care sunt necesare pentru examenul IELTS.

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Words for Academic IELTS
consumer
[substantiv]

someone who buys and uses services or goods

consumator, utilizator

consumator, utilizator

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to cost
[verb]

to require a particular amount of money

a costa, costă

a costa, costă

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digital
[adjectiv]

(of signals or data) representing and processing data as series of the digits 0 and 1 in electronic signals

digital, digitale

digital, digitale

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distribution
[substantiv]

the process of supplying shops and other businesses with products to be sold

distribuție, distribuirea

distribuție, distribuirea

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label
[substantiv]

the name or trademark of a company that produces music records

eticheta, label

eticheta, label

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to launch
[verb]

to start an organized activity or operation

lansa, iniția

lansa, iniția

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market research
[substantiv]

the act of gathering information about what people need or buy the most and why

cercetare de piață, studiu de piață

cercetare de piață, studiu de piață

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online
[adjectiv]

connected to other computer networks through the Internet

online, conectat la internet

online, conectat la internet

Ex: online dictionary helps me with unfamiliar words .
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packaging
[substantiv]

the process or business of packing goods for storage, transport, or sale

ambalare, împachetare

ambalare, împachetare

Ex: They invested in packaging systems to increase efficiency .
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product
[substantiv]

something that is created or grown for sale

produs, marfă

produs, marfă

Ex: The tech startup launched its product at the trade show last month .
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public relations
[substantiv]

the process of presenting a favorable public image of a person, firm, or institution

relații publice, comunicare publică

relații publice, comunicare publică

Ex: They hired public relations firm to help boost their presence in the media and attract more clients .
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buyer
[substantiv]

a person who wants to buy something, usually an expensive item

cumpărător, achizitor

cumpărător, achizitor

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price tag
[substantiv]

a label on an item that shows how much it costs

etichetă de preț, preț afișat

etichetă de preț, preț afișat

Ex: She hesitated to buy the item when she saw the price tag attached to it .
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advertising
[substantiv]

a paid announcement that draws public attention to a product or service

publicitate, anunț plătit

publicitate, anunț plătit

Ex: advertising methods like TV and radio are still very effective for large brands .
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promotion
[substantiv]

the activity of drawing public attention to a service or product in order to help it sell more

promovare, promotie

promovare, promotie

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cut
[substantiv]

a share in something monetary

partea, cota

partea, cota

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product placement
[substantiv]

the inclusion of a company's product in a movie or TV program as a form of paid promotion

plasământ de produs, includere de produs

plasământ de produs, includere de produs

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