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Words for Academic IELTS - Lesson 30
Here you will learn some English words about marketing, such as "consumer", "launch", "catalog", etc. that are needed for the IELTS exam.
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packaging
[noun]
the process of putting a product in a container or covering in order to be sold
trademark
[noun]
a name or design that exclusively belongs to a particular company or its products
advertising
[noun]
a paid announcement that draws public attention to a product or service
portfolio
[noun]
the range of products or services that a particular firm or organization offers to its customers
digital marketing
[noun]
all the efforts by which products and services are promoted and sold using the internet and online methods
public image
[noun]
the general perception that the public have of a product, person, organization, etc. that may not be accurate
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