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Woordenschat voor IELTS (Academisch) - Marketing

Hier leert u enkele Engelse woorden over marketing, zoals "consumer", "launch", "catalog", etc. die nodig zijn voor het IELTS-examen.

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Words for Academic IELTS
consumer

someone who buys and uses services or goods

consument

consument

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to cost

to require a particular amount of money

kosten

kosten

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product development

the process of either bringing a new product from concept to market release or renewing an existing product

productontwikkeling

productontwikkeling

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digital

(of signals or data) representing and processing data as series of the digits 0 and 1 in electronic signals

digitaal

digitaal

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distribution

the process of supplying shops and other businesses with products to be sold

distributie

distributie

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end user

the person who buys a product for personal use

eindgebruiker

eindgebruiker

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image

the conception of a person, organization, product, etc. that is presented to the public

afbeelding

afbeelding

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label

the name or trademark of a company that produces music records

label

label

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to launch

to start an organized activity or operation

lanceren

lanceren

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market research

the act of gathering information about what people need or buy the most and why

marktonderzoek

marktonderzoek

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online

connected to other computer networks through the Internet

online

online

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packaging

the process of putting a product in a container or covering in order to be sold

verpakking

verpakking

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product

something that is created or grown for sale

product

product

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public relations

the process of presenting a favorable public image of a person, firm, or institution

public relations

public relations

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registered

recorded officially on a list

geregistreerd

geregistreerd

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sponsor

a person or an organization that pays the expenses of a TV, radio or online program as a means of advertisement

sponsor

sponsor

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trademark

a name or design that exclusively belongs to a particular company or its products

merk

merk

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buyer

a person who wants to buy something, usually an expensive item

koper

koper

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seller

a person or company that sells something

verkoper

verkoper

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catalog

a pamphlet that lists all the items that people can buy

catalogus

catalogus

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price tag

a label on an item that shows how much it costs

prijslabel

prijslabel

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distribution channel

a way through which a company delivers its products to the customers

distributiekanaal

distributiekanaal

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advertising

a paid announcement that draws public attention to a product or service

advertentie

advertentie

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promotion

the activity of drawing public attention to a service or product in order to help it sell more

promotie

promotie

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e-commerce

business exchanges that are done online

e-commerce

e-commerce

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cut

a share in something monetary

deel

deel

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portfolio

the range of products or services that a particular firm or organization offers to its customers

portfolio

portfolio

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digital marketing

all the efforts by which products and services are promoted and sold using the internet and online methods

digitale marketing

digitale marketing

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public image

the general perception that the public have of a product, person, organization, etc. that may not be accurate

publiek imago

publiek imago

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product placement

the inclusion of a company's product in a movie or TV program as a form of paid promotion

productplaatsing

productplaatsing

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