pattern

المفردات للاختبار IELTS (أكاديمي) - Marketing

ستتعلم هنا بعض الكلمات الإنجليزية المتعلقة بالتسويق، مثل "consumer" و"launch" و"catalog" وما إلى ذلك، اللازمة لامتحان IELTS.

review-disable

مراجعة

flashcard-disable

بطاقات الفلاش

spelling-disable

الهجاء

quiz-disable

اختبار قصير

ابدأ التعلم
Words for Academic IELTS
consumer
[اسم]

someone who buys and uses services or goods

مستهلك, زارع

مستهلك, زارع

Ex: Online reviews play a significant role in consumers make informed choices .
to cost
[فعل]

to require a particular amount of money

يكلّف, يتكلف

يكلّف, يتكلف

Ex: Right now , the construction project costing the company a substantial amount of money .

the process of either bringing a new product from concept to market release or renewing an existing product

تطوير المنتج, تنمية المنتج

تطوير المنتج, تنمية المنتج

digital
[صفة]

(of signals or data) representing and processing data as series of the digits 0 and 1 in electronic signals

رقمي, ديجيتالي

رقمي, ديجيتالي

Ex: The library offers a collection digital books that can be borrowed online .
distribution
[اسم]

the process of supplying shops and other businesses with products to be sold

توزيع, توزيع المنتجات

توزيع, توزيع المنتجات

Ex: distribution center was located near major highways to facilitate quick deliveries .
end user
[اسم]

the person who buys a product for personal use

المستخدم النهائي, المستهلك النهائي

المستخدم النهائي, المستهلك النهائي

image
[اسم]

the conception of a person, organization, product, etc. that is presented to the public

صورة ذهنية, انطباع

صورة ذهنية, انطباع

label
[اسم]

the name or trademark of a company that produces music records

تسمية موسيقية, شركة إنتاج موسيقي

تسمية موسيقية, شركة إنتاج موسيقي

Ex: label’s marketing team helped boost the album ’s sales significantly .
to launch
[فعل]

to start an organized activity or operation

أطلق (فعل), بدأ (فعل)

أطلق (فعل), بدأ (فعل)

Ex: He launched several successful businesses in the past .

the act of gathering information about what people need or buy the most and why

أبحاث السوق, دراسة السوق

أبحاث السوق, دراسة السوق

Ex: The company 's decision to expand into new markets was informed by market research, which highlighted emerging opportunities and potential challenges .
online
[صفة]

connected to other computer networks through the Internet

متصل بالإنترنت, عبر الإنترنت

متصل بالإنترنت, عبر الإنترنت

Ex: online dictionary helps me with unfamiliar words .
packaging
[اسم]

the process or business of packing goods for storage, transport, or sale

تغليف, تعبئة

تغليف, تعبئة

Ex: They invested in packaging systems to increase efficiency .
product
[اسم]

something that is created or grown for sale

منتج, سلعة

منتج, سلعة

Ex: The tech startup launched its product at the trade show last month .

the process of presenting a favorable public image of a person, firm, or institution

علاقات عامة, التواصل الاجتماعي

علاقات عامة, التواصل الاجتماعي

Ex: They hired public relations firm to help boost their presence in the media and attract more clients .
registered
[صفة]

recorded officially on a list

مسجل, مسجل رسميًا

مسجل, مسجل رسميًا

sponsor
[اسم]

a person or an organization that pays the expenses of a TV, radio or online program as a means of advertisement

راعي, موالٍ

راعي, موالٍ

trademark
[اسم]

a name or design that exclusively belongs to a particular company or its products

علامة تجارية, براءة اختراع

علامة تجارية, براءة اختراع

buyer
[اسم]

a person who wants to buy something, usually an expensive item

مشتري, زبون

مشتري, زبون

Ex: buyer’s satisfaction is crucial for repeat business .
seller
[اسم]

a person or company that sells something

بائع, تاجر

بائع, تاجر

catalog
[اسم]

a pamphlet that lists all the items that people can buy

كتالوج, فهرس

كتالوج, فهرس

price tag
[اسم]

a label on an item that shows how much it costs

سعر العلامة, ملصق السعر

سعر العلامة, ملصق السعر

Ex: She hesitated to buy the item when she saw the price tag attached to it .

a way through which a company delivers its products to the customers

قناة توزيع, وسيلة توزيع

قناة توزيع, وسيلة توزيع

advertising
[اسم]

a paid announcement that draws public attention to a product or service

الإعلان, الإعلان التجاري

الإعلان, الإعلان التجاري

Ex: advertising methods like TV and radio are still very effective for large brands .
promotion
[اسم]

the activity of drawing public attention to a service or product in order to help it sell more

ترويج, ترقية

ترويج, ترقية

Ex: promotion campaign featured catchy slogans and eye-catching visuals to attract potential customers .
e-commerce
[اسم]

business exchanges that are done online

التجارة الإلكترونية, التجارة عبر الإنترنت

التجارة الإلكترونية, التجارة عبر الإنترنت

cut
[اسم]

a share in something monetary

حصة, نسبة

حصة, نسبة

Ex: The investor was entitled to a cut of the company 's revenue as a return on their investment .
portfolio
[اسم]

the range of products or services that a particular firm or organization offers to its customers

محفظة, مجموعة

محفظة, مجموعة

all the efforts by which products and services are promoted and sold using the internet and online methods

التسويق الرقمي, التسويق الإلكتروني

التسويق الرقمي, التسويق الإلكتروني

public image
[اسم]

the general perception that the public have of a product, person, organization, etc. that may not be accurate

الصورة العامة, الانطباع العام

الصورة العامة, الانطباع العام

the inclusion of a company's product in a movie or TV program as a form of paid promotion

وضع المنتجات, ترويج المنتجات

وضع المنتجات, ترويج المنتجات

Ex: The reality show product placement where contestants wore clothing and accessories from a well-known fashion label , prominently displaying the brand 's logo .
LanGeek
تنزيل تطبيق LanGeek