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Słownictwo do egzaminu IELTS (akademickie) - Marketing

Tutaj nauczysz się kilku angielskich słów związanych z marketingiem, takich jak „consumer”, „launch”, „catalog” itp., które są potrzebne do egzaminu IELTS.

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Words for Academic IELTS
consumer

someone who buys and uses services or goods

konsument

konsument

Google Translate
[Rzeczownik]
to cost

to require a particular amount of money

kosztować

kosztować

Google Translate
[Czasownik]
product development

the process of either bringing a new product from concept to market release or renewing an existing product

rozwój produktu

rozwój produktu

Google Translate
[Rzeczownik]
digital

(of signals or data) representing and processing data as series of the digits 0 and 1 in electronic signals

cyfrowy

cyfrowy

Google Translate
[przymiotnik]
distribution

the process of supplying shops and other businesses with products to be sold

dystrybucja

dystrybucja

Google Translate
[Rzeczownik]
end user

the person who buys a product for personal use

użytkownik końcowy

użytkownik końcowy

Google Translate
[Rzeczownik]
image

the conception of a person, organization, product, etc. that is presented to the public

obraz

obraz

Google Translate
[Rzeczownik]
label

the name or trademark of a company that produces music records

label

label

Google Translate
[Rzeczownik]
to launch

to start an organized activity or operation

uruchomić

uruchomić

Google Translate
[Czasownik]
market research

the act of gathering information about what people need or buy the most and why

badanie rynku

badanie rynku

Google Translate
[Rzeczownik]
online

connected to other computer networks through the Internet

online

online

Google Translate
[przymiotnik]
packaging

the process of putting a product in a container or covering in order to be sold

pakowanie

pakowanie

Google Translate
[Rzeczownik]
product

something that is created or grown for sale

produkt

produkt

Google Translate
[Rzeczownik]
public relations

the process of presenting a favorable public image of a person, firm, or institution

public relations

public relations

Google Translate
[Rzeczownik]
registered

recorded officially on a list

zarejestrowany

zarejestrowany

Google Translate
[przymiotnik]
sponsor

a person or an organization that pays the expenses of a TV, radio or online program as a means of advertisement

sponsor

sponsor

Google Translate
[Rzeczownik]
trademark

a name or design that exclusively belongs to a particular company or its products

znak towarowy

znak towarowy

Google Translate
[Rzeczownik]
buyer

a person who wants to buy something, usually an expensive item

nabywca

nabywca

Google Translate
[Rzeczownik]
seller

a person or company that sells something

sprzedawca

sprzedawca

Google Translate
[Rzeczownik]
catalog

a pamphlet that lists all the items that people can buy

katalog

katalog

Google Translate
[Rzeczownik]
price tag

a label on an item that shows how much it costs

metka z ceną

metka z ceną

Google Translate
[Rzeczownik]
distribution channel

a way through which a company delivers its products to the customers

kanał dystrybucji

kanał dystrybucji

Google Translate
[Rzeczownik]
advertising

a paid announcement that draws public attention to a product or service

reklama

reklama

Google Translate
[Rzeczownik]
promotion

the activity of drawing public attention to a service or product in order to help it sell more

promocja

promocja

Google Translate
[Rzeczownik]
e-commerce

business exchanges that are done online

handel elektroniczny

handel elektroniczny

Google Translate
[Rzeczownik]
cut

a share in something monetary

udział

udział

Google Translate
[Rzeczownik]
portfolio

the range of products or services that a particular firm or organization offers to its customers

portfolio

portfolio

Google Translate
[Rzeczownik]
digital marketing

all the efforts by which products and services are promoted and sold using the internet and online methods

marketing cyfrowy

marketing cyfrowy

Google Translate
[Rzeczownik]
public image

the general perception that the public have of a product, person, organization, etc. that may not be accurate

wizerunek publiczny

wizerunek publiczny

Google Translate
[Rzeczownik]
product placement

the inclusion of a company's product in a movie or TV program as a form of paid promotion

lokowanie produktu

lokowanie produktu

Google Translate
[Rzeczownik]
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