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Kosakata untuk IELTS (Akademik) - Pemasaran

Di sini Anda akan mempelajari beberapa kata dalam bahasa Inggris tentang pemasaran, seperti "konsumen", "peluncuran", "katalog", dll., yang diperlukan untuk ujian IELTS.

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Kartu flash

Ejaan

Kuis

Mulai belajar
Words for Academic IELTS
consumer
consumer
[Kata benda]

someone who buys and uses services or goods

konsumen, pelanggan

konsumen, pelanggan

Ex: As a consumer, she prefers products that are eco-friendly and sustainable. 
Tutup
Masuk
to cost
to cost
[kata kerja]

to require a particular amount of money

berharga, memerlukan biaya

berharga, memerlukan biaya

Ex: The new smartphone costs $500, but it comes with advanced features. 
Tutup
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product development

the process of either bringing a new product from concept to market release or renewing an existing product

pengembangan produk, pembuatan produk

pengembangan produk, pembuatan produk

Tutup
Masuk
digital
digital
[Adjektiva]

(of signals or data) representing and processing data as series of the digits 0 and 1 in electronic signals

digital

digital

Ex: Digital cameras have become popular for capturing photos and videos. 
Tutup
Masuk
distribution
distribution
[Kata benda]

the process of supplying shops and other businesses with products to be sold

distribusi

distribusi

Ex: The company improved its distribution network to ensure products reach stores faster. 
Tutup
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end user
end user
[Kata benda]

the person who buys a product for personal use

pengguna akhir, konsumen

pengguna akhir, konsumen

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image
image
[Kata benda]

the general impression a person, organization, or product presents to the public

citra publik, citra perusahaan

citra publik, citra perusahaan

Ex: The company worked hard to improve its public image. 
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label
label
[Kata benda]

the name or trademark of a company that produces music records

label, perusahaan rekaman

label, perusahaan rekaman

Ex: She’s been working for a popular music label for over a decade. 
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to launch
to launch
[kata kerja]

to start an organized activity or operation

meluncurkan, memulai

meluncurkan, memulai

Ex: They plan to launch a marketing campaign to promote the event. 
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market research
market research
[Kata benda]

the act of gathering information about what people need or buy the most and why

riset pasar, penelitian pasar

riset pasar, penelitian pasar

Ex: Before launching the new product, the company conducted extensive market research to understand consumer preferences and trends. 
Tutup
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online
online
[Adjektiva]

connected to other computer networks through the Internet

daring, terhubung

daring, terhubung

Ex: The company sells its products through an online marketplace. 
Tutup
Masuk
packaging
packaging
[Kata benda]

the process or business of packing goods for storage, transport, or sale

pengemasan, kemasan

pengemasan, kemasan

Ex: The company specializes in sustainable packaging for food products. 
Tutup
Masuk
product
product
[Kata benda]

something that is created or grown for sale

produk, barang

produk, barang

Ex: The bakery's best-selling product is its freshly baked bread. 
Tutup
Masuk
public relations
public relations
[Kata benda]

the process of presenting a favorable public image of a person, firm, or institution

hubungan masyarakat

hubungan masyarakat

Ex: The company's public relations team worked tirelessly to manage the fallout from the recent scandal. 
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registered
registered
[Adjektiva]

recorded officially on a list

terdaftar, tercatat

terdaftar, tercatat

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sponsor
sponsor
[Kata benda]

a person or organization that finances a television, radio, or online program for advertising purposes

sponsor, penyandang dana

sponsor, penyandang dana

Ex: The show gained a major sponsor this season. 
Tutup
Masuk
trademark
trademark
[Kata benda]

a name or design that exclusively belongs to a particular company or its products

merek dagang, merk

merek dagang, merk

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Masuk
buyer
buyer
[Kata benda]

a person who wants to buy something, usually an expensive item

pembeli, pelanggan

pembeli, pelanggan

Ex: The buyer inspected the car before making the purchase. 
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seller
seller
[Kata benda]

a person or company that sells something

penjual, pedagang

penjual, pedagang

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catalog
catalog
[Kata benda]

a pamphlet that lists all the items that people can buy

katalog

katalog

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price tag
price tag
[Kata benda]

a label on an item that shows how much it costs

label harga, harga yang tertera

label harga, harga yang tertera

Ex: She glanced at the price tag and was surprised by how expensive the dress was. 
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distribution channel

a way through which a company delivers its products to the customers

saluran distribusi, jalur distribusi

saluran distribusi, jalur distribusi

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advertising
advertising
[Kata benda]

a paid announcement that draws public attention to a product or service

iklan, pengumuman

iklan, pengumuman

Ex: The company invested heavily in advertising to boost brand awareness. 
Tutup
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promotion
promotion
[Kata benda]

the activity of drawing public attention to a service or product in order to help it sell more

promosi,  iklan

promosi, iklan

Ex: The store is running a promotion this weekend, offering discounts on selected items. 
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e-commerce
e-commerce
[Kata benda]

business exchanges that are done online

e-dagang

e-dagang

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cut
cut
[Kata benda]

a share in something monetary

bagian, porsi

bagian, porsi

Ex: The producer received a significant cut of the film's profits for their role in financing and overseeing the project. 
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portfolio
portfolio
[Kata benda]

the complete range of products or services offered by a company or organization

portofolio, jajaran produk

portofolio, jajaran produk

Ex: The company expanded its portfolio to include renewable energy solutions. 
Tutup
Masuk
digital marketing
digital marketing
[Kata benda]

all the efforts by which products and services are promoted and sold using the internet and online methods

pemasaran digital, marketing digital

pemasaran digital, marketing digital

Tutup
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public image
public image
[Kata benda]

the general perception that the public have of a product, person, organization, etc. that may not be accurate

citra publik, persepsi publik

citra publik, persepsi publik

Tutup
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product placement
product placement
[Kata benda]

the inclusion of a company's product in a movie or TV program as a form of paid promotion

penempatan produk, iklan terintegrasi

penempatan produk, iklan terintegrasi

Ex: The latest blockbuster movie featured prominent product placement, with the main character driving a luxury sports car brand throughout the film. 
Tutup
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