Kosakata untuk IELTS (Akademik) - Marketing

someone who buys and uses services or goods

konsumen, wanita konsumen

to require a particular amount of money

biaya

the process of either bringing a new product from concept to market release or renewing an existing product

pengembangan produk, perancangan produk

(of signals or data) representing and processing data as series of the digits 0 and 1 in electronic signals

digital, numerik

the process of supplying shops and other businesses with products to be sold

distribusi, penyaluran

the person who buys a product for personal use

pengguna akhir, konsumen akhir

the conception of a person, organization, product, etc. that is presented to the public

gambaran, citra

the name or trademark of a company that produces music records

label, perusahaan rekaman

to start an organized activity or operation

meluncurkan, memulai

the act of gathering information about what people need or buy the most and why

penelitian pasar, riset pasar

connected to other computer networks through the Internet

daring, terhubung daring

the process or business of packing goods for storage, transport, or sale

pengemasan, packaging

something that is created or grown for sale

produk, barang

the process of presenting a favorable public image of a person, firm, or institution

hubungan masyarakat

recorded officially on a list

terdaftar, direkam

a person or an organization that pays the expenses of a TV, radio or online program as a means of advertisement

sponsor, penyokong

a name or design that exclusively belongs to a particular company or its products

merek dagang, tanda dagang

a person who wants to buy something, usually an expensive item

pembeli, pembeli barang

a person or company that sells something

penjual, penjual wanita

a pamphlet that lists all the items that people can buy

katalog, pamflet

a label on an item that shows how much it costs

label harga, harga tertera

a way through which a company delivers its products to the customers

saluran distribusi, jaringan distribusi

a paid announcement that draws public attention to a product or service

iklan, pengumuman

the activity of drawing public attention to a service or product in order to help it sell more

promosi, penawaran

business exchanges that are done online

e-commerce, perdagangan elektronik

a share in something monetary

jatah, bagian

the range of products or services that a particular firm or organization offers to its customers

portofolio, kumpulan produk

all the efforts by which products and services are promoted and sold using the internet and online methods

pemasaran digital, pemasaran daring

the general perception that the public have of a product, person, organization, etc. that may not be accurate

citra publik, persepsi publik

the inclusion of a company's product in a movie or TV program as a form of paid promotion

penempatan produk, penempatan barang