Kosakata untuk IELTS (Akademik) - Pemasaran

Di sini Anda akan mempelajari beberapa kata dalam bahasa Inggris tentang pemasaran, seperti "konsumen", "peluncuran", "katalog", dll., yang diperlukan untuk ujian IELTS.

Tinjauan

Kartu flash

Ejaan

Kuis

Mulai belajar

consumer

[Kata benda]

someone who buys and uses services or goods

konsumen, pelanggan

Ex: The new smartphone model received positive reviews from consumers.

Model smartphone baru menerima ulasan positif dari konsumen.

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to cost

[kata kerja]

to require a particular amount of money

berharga, memerlukan biaya

Ex: Last year, the home renovation cost them a significant portion of their savings.

Tahun lalu, renovasi rumah menghabiskan sebagian besar tabungan mereka.

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product development

[Kata benda]

the process of either bringing a new product from concept to market release or renewing an existing product

pengembangan produk, pembuatan produk

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digital

[Adjektiva]

(of signals or data) representing and processing data as series of the digits 0 and 1 in electronic signals

digital

Ex: Many artists share their work on social media through digital platforms.

Banyak seniman membagikan karya mereka di media sosial melalui platform digital.

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distribution

[Kata benda]

the process of supplying shops and other businesses with products to be sold

distribusi

Ex: The distribution of vaccines was a major logistical challenge during the pandemic.

Distribusi vaksin merupakan tantangan logistik besar selama pandemi.

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end user

[Kata benda]

the person who buys a product for personal use

pengguna akhir, konsumen

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image

[Kata benda]

the general impression a person, organization, or product presents to the public

citra publik, citra perusahaan

Ex: Celebrities often manage their image carefully.

Selebriti sering mengelola citra mereka dengan hati-hati.

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label

[Kata benda]

the name or trademark of a company that produces music records

label, perusahaan rekaman

Ex: The label promotes a variety of music genres, from pop to jazz.

Label mempromosikan berbagai genre musik, dari pop hingga jazz.

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to launch

[kata kerja]

to start an organized activity or operation

meluncurkan, memulai

Ex: They plan to launch a marketing campaign to promote the event.

Mereka berencana untuk meluncurkan kampanye pemasaran untuk mempromosikan acara tersebut.

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market research

[Kata benda]

the act of gathering information about what people need or buy the most and why

riset pasar, penelitian pasar

Ex: The success of the advertising campaign was attributed to thorough market research, which identified the target audience's needs and desires.

Keberhasilan kampanye iklan dikaitkan dengan penelitian pasar yang mendalam, yang mengidentifikasi kebutuhan dan keinginan audiens target.

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online

[Adjektiva]

connected to other computer networks through the Internet

daring, terhubung

Ex: The online library has a vast collection of e-books.

Perpustakaan online memiliki koleksi e-book yang sangat banyak.

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packaging

[Kata benda]

the process or business of packing goods for storage, transport, or sale

pengemasan, kemasan

Ex: The packaging of the product was designed to attract customers.

Kemasan produk dirancang untuk menarik pelanggan.

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product

[Kata benda]

something that is created or grown for sale

produk, barang

Ex: Farmers in the region grow a variety of agricultural products, including fruits and vegetables.

Petani di daerah ini menanam berbagai produk pertanian, termasuk buah-buahan dan sayuran.

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public relations

[Kata benda]

the process of presenting a favorable public image of a person, firm, or institution

hubungan masyarakat

Ex: The public relations department organized a press conference to announce the launch of the new product.

Departemen hubungan masyarakat mengadakan konferensi pers untuk mengumumkan peluncuran produk baru.

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registered

[Adjektiva]

recorded officially on a list

terdaftar, tercatat

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sponsor

[Kata benda]

a person or organization that finances a television, radio, or online program for advertising purposes

sponsor, penyandang dana

Ex: A new sponsor funded the podcast's latest episodes.

Seorang sponsor baru mendanai episode terbaru podcast.

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trademark

[Kata benda]

a name or design that exclusively belongs to a particular company or its products

merek dagang, merk

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buyer

[Kata benda]

a person who wants to buy something, usually an expensive item

pembeli, pelanggan

Ex: Online buyers often leave reviews about their purchases.

Pembeli online sering meninggalkan ulasan tentang pembelian mereka.

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seller

[Kata benda]

a person or company that sells something

penjual, pedagang

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catalog

[Kata benda]

a pamphlet that lists all the items that people can buy

katalog

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price tag

[Kata benda]

a label on an item that shows how much it costs

label harga, harga yang tertera

Ex: He carefully removed the price tags from the gifts before wrapping them for Christmas.

Dia dengan hati-hati melepas label harga dari hadiah sebelum membungkusnya untuk Natal.

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distribution channel

[Kata benda]

a way through which a company delivers its products to the customers

saluran distribusi, jalur distribusi

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advertising

[Kata benda]

a paid announcement that draws public attention to a product or service

iklan, pengumuman

Ex: Social media advertising has become an essential tool for modern businesses.

Periklanan di media sosial telah menjadi alat penting bagi bisnis modern.

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promotion

[Kata benda]

the activity of drawing public attention to a service or product in order to help it sell more

promosi, iklan

Ex: She took advantage of the promotion to upgrade her airline ticket to first class at a discounted rate.

Dia memanfaatkan promosi untuk meningkatkan tiket pesawatnya ke kelas satu dengan harga diskon.

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e-commerce

[Kata benda]

business exchanges that are done online

e-dagang

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cut

[Kata benda]

a share in something monetary

bagian, porsi

Ex: The company's employees were awarded a bonus as a cut of the company's profits for the successful fiscal year.

Karyawan perusahaan diberikan bonus sebagai bagian dari keuntungan perusahaan untuk tahun fiskal yang sukses.

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portfolio

[Kata benda]

the complete range of products or services offered by a company or organization

portofolio, jajaran produk

Ex: A diverse portfolio helps a firm remain competitive.

Sebuah portofolio yang beragam membantu sebuah perusahaan tetap kompetitif.

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digital marketing

[Kata benda]

all the efforts by which products and services are promoted and sold using the internet and online methods

pemasaran digital, marketing digital

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public image

[Kata benda]

the general perception that the public have of a product, person, organization, etc. that may not be accurate

citra publik, persepsi publik

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product placement

[Kata benda]

the inclusion of a company's product in a movie or TV program as a form of paid promotion

penempatan produk, iklan terintegrasi

Ex: The music video included subtle product placement, with the artist drinking from a branded energy drink can during a key scene.

Video musik itu menyertakan penempatan produk yang halus, dengan artis minum dari kaleng minuman energi bermerek selama adegan penting.

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Kosakata untuk IELTS (Akademik)
Energi dan Bahan Bakar	Ekonomi	Psikologi	Isu Global
Kata-Kata Bermasalah	Kata Benda Kolektif	Berbicara tentang Tren	Kesetaraan
Feminisme	Pemasaran

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