मीडिया एवं संचार - Digital Advertising
यहां आप डिजिटल विज्ञापन से संबंधित कुछ अंग्रेजी शब्द सीखेंगे जैसे "मूल्य-प्रति-क्लिक", "सूचना", और "ब्रांडेड सामग्री"।
समीक्षा करें
फ्लैशकार्ड्स
वर्तनी
प्रश्नोत्तरी
a single instance of an advertisement being displayed to a viewer
विज्ञापन इम्प्रेशन
a metric used in digital advertising that measures the percentage of users who clicked on a specific ad or link out of the total number of impressions it received
क्लिक-थ्रू दर
a metric used in digital marketing that measures the percentage of users who completed a desired action or goal, such as making a purchase, filling out a form, or subscribing, out of the total number of visitors or interactions
कन्वर्ज़न रेट
a digital advertising pricing model where advertisers pay each time a user clicks on their ad
क्लिक प्रति लागत
the location and position of an advertisement within a media channel or platform, such as a website, social media platform, or search engine results page
विज्ञापन स्थान
a form of online advertising that uses data analysis to deliver promotional messages to a specific audience
लक्षित विज्ञापन
the process of monitoring and analyzing the performance of online advertising campaigns
विज्ञापन ट्रैकिंग
a coordinated and strategic effort to promote a product, service, or brand using a series of advertisements or marketing messages over a period of time
विज्ञापन अभियान
the process of selecting a specific audience for an advertising campaign based on various criteria
विज्ञापन लक्ष्यों का चयन
a form of online advertising that targets users who have previously interacted with a website or advertisement, by showing them relevant ads on other websites or platforms as they continue to browse the internet
रीटार्गेटिंग
the extent to which an online ad is actually seen by an audience
दृश्यता
a form of online advertising that blends in with the content and design of the platform on which it appears, creating a more seamless and less disruptive user experience
स्थानीय विज्ञापन
the practice of optimizing a website's content, structure, and other elements to improve its visibility and ranking
एसईओ
a form of online advertising that involves promoting a website by increasing its visibility in the search engine results pages
SEM (सर्च इंजिन मार्केटिंग)
a digital advertising model where advertisers pay each time a user clicks on one of their ads, typically in search engine advertising or social media advertising
पेप-पर-क्लिक
the practice of delivering content or advertising to a specific audience based on their geographic location, such as country, state/province, city, or even ZIP/postal code
भौगोलिक लक्षित करना
a method of comparing two versions of a web page, ad, or other digital content to determine which one performs better in terms of user engagement, conversions, or other metrics
स्प्लिट परीक्षण
a digital advertising technology where advertisers bid in real-time to show their ads to specific audiences and the highest bidder gets to show their ad
रीयल-टाइम बिडिंग
a type of digital marketing that involves partnering with social media influencers who have a large following and high engagement rates to promote a product or service
इन्फ्लुएंसर मार्केटिंग
a real-time bidding process where advertisers compete to display their ads on a website or app by bidding on ad inventory, and the highest bidder wins
विज्ञापन नीलामी
a platform that connects advertisers with publishers to display ads on their websites or apps
विज्ञापन नेटवर्क
the advertising of advertising services or products, typically used in the context of advertising technology or marketing technology companies
मेटा-विज्ञापन
a type of online advertising that uses images, graphics, videos, or animations to promote a product, service, or brand on a website, social media platform, or other digital medium
डिस्प्ले विज्ञापन
an advertising television program that tries to promote a product by giving a lot of information about it in a supposedly objective manner
इनफोमार्शल
the inclusion of a company's product in a movie or TV program as a form of paid promotion
उत्पाद प्लेसमेंट
the practice of selling products or services using phone, mail, or email
प्रत्यक्ष विपणन
a method of selling and promoting goods and services by phone
टेलीमार्केटिंग
a method of marketing in which a company encourages customers to share information about its services or products by email or on social media
वायरल मार्केटिंग
a type of material created or sponsored by a company to promote its brand, products, or services, often seamlessly blended into various media formats like articles, videos, or social media posts
ब्रांडेड सामग्री
the practice of targeting specific audiences with personalized ads or content that is not visible to the general public
डार्क विज्ञापन
the process of enhancing a website or marketing campaign to increase the percentage of visitors who take an action, such as making a purchase or filling out a form
the act of creating interactive experiences to build relationships with customers and encourage ongoing interactions with a brand
एंगेजमेंट मार्केटिंग
the point in the buying cycle when a consumer researches a product online before making a purchase decision
शून्य सत्य का क्षण
the act of showing ads to people who have interacted with a product or brand online to encourage them to take further action
रीमार्केटिंग
the act of producing products, services, or content to individual preferences and behaviors to provide highly customized experiences
हाइपर-पर्सनलाइजेशन
a form of online advertisement that is shown at the sides, top, or bottom of a webpage and is delivered by an ad server
बैनर विज्ञापन