a broad marketing strategy that uses multiple tactics to reach a wide audience, but without a clear understanding of the target market, leading to a less effective use of resources
1
going concern
noun
a business that produces a great deal of profit
2
to do a roaring trade / business
phrase
(of a business) to be a high level of sales or trade
3
in the black
phrase
used to refer to something, particularly a bank account, that is providing one with a considerable amount of profit
4
bottom line
noun
the amount that was profited or lost in an organization or company after everything was calculated
5
to turn a trick
phrase
to engage in sexual activities in exchange for money
6
pay dirt
noun
a valuable or significant discovery, often resulting in financial gain or success
7
bricks and mortar
phrase
used to describe traditional physical buildings or structures, typically referring to businesses or establishments that have a physical presence in a specific location rather than operating solely online or virtually
8
skeleton staff / crew
phrase
the minimum staff required for a business to run at a basic level
9
skeleton service
noun
the service that is available only at certain times or under certain conditions
10
money spinner
noun
something that produces a great deal of profit
11
in pocket
phrase
used for saying that one has more than enough money, usually gained in a transaction
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12 Words