a short promotional description of a book, motion picture, etc. published on the cover of a book or in an advertisement
짧은 홍보 설명, 매력적인 요약
a small advertisement published in a newspaper or website, expressing requirements of a person or company
구인 광고, 작은 광고
a form of online advertisement that is shown at the sides, top, or bottom of a webpage and is delivered by an ad server
배너 광고, 광고 배너
an ad or notice in a publication, categorically arranged, offering goods, services, jobs, or information
분류 광고, 광고
a piece of advertisement in a newspaper or magazine, designed to seem like an objective article and not an advertisement
기사형 광고, 광고 기사
an advertising television program that tries to promote a product by giving a lot of information about it in a supposedly objective manner
광고 프로그램, 텔레쇼핑
a form of multi-level marketing where profit is derived primarily from recruiting others into the scheme, rather than from legitimate product sales
피라미드 판매, 다단계 판매
a novel device or strategy designed to attract attention or increase appeal, often considered superficial or short-lived
속임수, 계략
the inclusion of a company's product in a movie or TV program as a form of paid promotion
제품 배치, 통합 광고
the practice of selling products or services using phone, mail, or email
다이렉트 마케팅, 직접 판매
a method of selling and promoting goods and services by phone
텔레마케팅, 전화 판매
a method of marketing in which a company encourages customers to share information about its services or products by email or on social media
바이럴 마케팅, 바이럴 광고
a brief, persuasive speech used to spark interest in an idea, product, or project, typically lasting no more than 20-30 seconds
엘리베이터 피치, 짧은 프리젠테이션
a type of material created or sponsored by a company to promote its brand, products, or services, often seamlessly blended into various media formats like articles, videos, or social media posts
브랜디드 콘텐츠, 스폰서 콘텐츠
the practice of targeting specific audiences with personalized ads or content that is not visible to the general public
다크 광고, 보이지 않는 타겟팅 광고
the process of enhancing a website or marketing campaign to increase the percentage of visitors who take an action, such as making a purchase or filling out a form
a form of online advertising that blends in with the content and design of the platform on which it appears, creating a more seamless and less disruptive user experience
네이티브 광고, 통합 광고
the act of creating interactive experiences to build relationships with customers and encourage ongoing interactions with a brand
참여 마케팅, 관계 마케팅
the marketing strategies to promote a product a brand, often relying on creativity and surprise to attract attention
게릴라 마케팅, 비전통적인 마케팅
the act of showing ads to people who have interacted with a product or brand online to encourage them to take further action
리마케팅, 재마케팅
a plan to differentiate a product or brand in the minds of consumers, often by emphasizing unique qualities or things that set it apart from competitors
포지셔닝 전략, 포지셔닝 계획
to encourage a customer to buy a more expensive or upgraded version of a product or service, or to add additional items to their purchase
더 비싸게 팔다, 고급 모델을 제안하다
the point in the buying cycle when a consumer researches a product online before making a purchase decision
진실의 제로 모먼트, 구매 결정의 제로 시점
the act of producing products, services, or content to individual preferences and behaviors to provide highly customized experiences
초 개인화, 고급 개인화
